KrisTech Wire Names Joe Moore as VP of Sales to Accelerate Customer-Focused Growth

David Gordon Posted On May 31, 2026

For wire and cable manufacturers, growth, it seems, must be falling into their laps. Between the rise in copper prices and the insatiable appetite for wire from data centers, it’s assumed that their top line must be rising while the new commercial construction market remains challenged throughout the country.

Let’s assume that the assumptions are correct. The challenge becomes, how to keep the “good times rolling?”

Growth focused companies use this as an opportunity to invest.

KrisTech has been investing into its facilities, into its technology platform, and improving operational efficiencies.

Now it has made a further investment into its sales management, bringing on Joe Moore as its new VP of Sales. Joe spent time with Belden, Electro-Matic, and in the industrial networking space.

KrisTech Invests to Drive Growth

Following two facility expansions and several operational investments, Moore brings a track record of building high-performing teams and delivering steady results.

KrisTech Wire, a U.S. manufacturer of copper wire and cable products for building, commercial, utility, and energy applications, has named Joe Moore as its new Vice President of Sales. Moore will oversee the company’s short and long-term sales initiatives and drive market development in several key areas.

KrisTech Wire President and CEO Graham Brodock says Moore’s addition is the latest step in the company’s ongoing growth. Recently, the company completed expansions of both its Rome, NY, manufacturing facility and its Houston, TX, warehouse. Other improvements include a new Enterprise Resource Planning (ERP) system and investments to enhance operational efficiencies and promote a safe work environment.

“Over the past few years, we’ve sharpened how we win – by delivering reliable, high-quality customer experiences every time,” said Brodock. “Joe brings the leadership, energy, and clarity needed to help accelerate that flywheel. He builds strong teams, drives results, and leads in a way that is deeply aligned with the KrisTech way. We’re excited about what’s ahead.”

Moore, who started his career working for an industrial automation distributor in the automotive industry, has more than two decades of sales and manufacturing experience. Most recently, he completed 10 years in the industrial networking industry, leading sales teams in the energy, renewables, and transportation fields to deploy secure, reliable networks.

As KrisTech moves to meet its customers in a rapidly evolving industry, Moore’s energy and talent aligns with the company’s overall goals both today and for years to come.

“I’ve always enjoyed being around technology and manufacturing, and the challenge of helping customers gain efficiency and value with new ideas,” Moore said. “I also have a passion for teamwork and talent development and love to watch people grow by pushing their own boundaries.”

Promoting the Culture and History of KrisTech

Adding Moore to KrisTech’s expanding executive team positions the company for both short and long-term growth in the competitive copper wire and cable market. In the coming months, Moore will work toward enhancing the company’s sales processes. Long term, his focus is on implementing and shepherding continued improvement and opportunities for KrisTech’s employees, partners, and customers. “KrisTech is an incredibly unique organization that is both competitive and unwaveringly dedicated to their core values,” Moore explained. “Being part of this company and contributing to KrisTech’s overall mission while bringing the same spirit to our customers every day is what excites me the most.