At the end of the year, Neil Ashe, CEO of Acuity, described the 4th quarter (their first quarter) lighting business as “tepid”, and our 2025 Q4 Pulse of Lighting report affirmed, and shared a 2026 Outlook If the definition of […]
At the end of the year, Neil Ashe, CEO of Acuity, described the 4th quarter (their first quarter) lighting business as “tepid”, and our 2025 Q4 Pulse of Lighting report affirmed, and shared a 2026 Outlook If the definition of […]
For many we entered 2026 feeling as if we moved to the frozen tundra and, throughout the first couple of months the weather was “challenging” (and understatement) and a brake on the business. For others, the construction industry has been […]
For electrical distributors, their largest asset, and greatest differentiator, is their people. While inventory is a large line-item expense, the reality is that you can operate a electrical distributorship with little, if any, inventory if that is your business model. […]
We’ve shared that lighting is a significant segment in the electrical distribution industry. Typically, it is 15% of a distributor’s business. More so if they are in the commercial construction segment and in a metropolitan area (and yes, the percentage […]
As the calendar turned, many in the lighting industry said “good riddance” to 2025. It was a rocky road given the impact of tariffs on the project market and product pricing. At the end of the day for most it […]
In the electrical distribution industry, we often talk about “backside dollars”, or rebates, as a necessary part of the business. But are they a strategic asset or just a “tax” on doing business? Last year we (Channel Marketing Group) conducted […]
While the electrical market is the poster-child for the phrase “every market is a local market”, it helps to have a macro frame of reference to guide you in what to look for. In the housing industry, there are two […]
Can you go through a day without hearing the word “datacenter” or “new industrial opportunity / facility?” And then, shortly thereafter you hear about future power needs. A few years ago, we heard how EV’s were going to drive electrification […]
Data centers are perceived as a “huge” market opportunity by almost every manufacturer. Many distributors believe that they should be able to win some business there. Reps are expected to win business there. And yes, there are lots of data […]
Over the past couple of weeks, we’ve solicited the industry input into the pulse of the lighting industry in Q3. We had heard, nationally, and on average, that business was challenging, and, for the most part, that’s what the results […]


David Gordon
Channel Marketing Group
919-488-8635