EiKO Promotes Schaeffer to Sr Director Marketing
EiKO promotes Lynnette Schaeffer to Sr. Director of Marketing and Training. Lynnette will be responsible for all aspects of marketing, training and education for distribution partners, customers, end users, agents, and industry professionals in the Industrial and Commercial channel.
EiKO is also pleased to announce that Lynnette is celebrating her 25th year in the lighting industry. Her experience and expertise as a sales professional in the electrical distribution industry, her outstanding communication, creative training techniques, and educational skills will allow her to deliver the sales tools and resources required for success as she continues to support EiKO in all aspects of Marketing and Training.
In 1998, Lynnette started her career in lighting with Van Meter Industrial. After seven years learning the ins and outs of the distribution market, she joined Philips Lighting in 2005. At Philips, Lynnette held many key roles that allowed her to develop her knowledge of the lighting industry. Lynnette earned her MBA from the University of Iowa. She also became LC Certified and LED Certified. Over the last 3 years, Lynnette has proven to be a leader in the education of lighting. Not only hosting a number of in person events at EiKO’s training Center “the iQ” located in Olathe, KS but also traveling to local markets and industry events. Her experience has given her the perspective required to understand product, industry, technology, and sales cycles, and to adapt this understanding to others in the lighting industry.
EiKO is dedicated to supporting our distributor partners with the highest quality products, deliver world-class service, and the fastest fulfillment times for LED lamps, LED Fixtures, wireless controls and traditional lighting products.
Congratulations to Lynnette.