Last month NAED announced Savoy House as a new manufacturer member. While I know none of us can know every manufacturer that serves the industry, this one piqued my interest.

Merrimack Group, an M&A firm specializing in the lighting space, estimates that there are about 1100 lighting manufacturers in the US. Many are inevitably small and some are niche companies serving specific markets. While the residential lighting market may not be “robust” for many full-line electrical distributors, it represents more of an opportunity than showroom lighting as it encompasses builders, multi-family, single family housing (and different price points inside this) and could also be applicable for some light commercial applications.

And while the new single family housing construction market may be week in most parts of the country, the remodeling / renovation market, which can be the purview of small contractors, may be a viable market in some areas.

Hence Savoy.

I reached out to Greg Mazza, Vice President of Sales and Marketing, and learned more about Savoy and I also asked, “why join NAED now after 60 years of being in the business.”

And I offered Greg and his team the opportunity to share more about the company … FYI, they are not a “small” company. In fact, according to them, one of the top 5 residential lighting companies serving the industry and not just decorative, they have a robust builder offering and can be a “one-stop shop” for lighting essentials, decorative, and even things like electric mirrors!

Savoy House Joins NAED

Savoy House is proud to announce its membership in the National Association of Electrical Distributors (NAED), marking an exciting step in our continued commitment to supporting our partners across North America.

While many manufacturers serving the electrical channel are primarily focused on commercial and industrial applications, Savoy House brings a different strength to the market; providing a comprehensive residential lighting solution backed by more than 60 years of design expertise, dependable service, and industry-leading support.

For decades, Savoy House has been recognized as one of the lighting industry’s leading brands for decorative residential lighting. Today, that offering has expanded well beyond chandeliers and pendants to include complete lighting solutions that help our partners serve every room of the home and every phase of residential construction.

Savoy House Expands with Lighting Assets

At the heart of this expansion is Lighting Assets, Savoy House’s growing collection of everyday lighting essentials. Designed specifically for residential builders, contractors, electricians, and multifamily projects, Lighting Assets delivers the reliable, high-performance products professionals specify every day. The collection includes LED disc lights, flush mounts, vanity lighting, undercabinet lighting, outdoor security and flood lighting, bulbs, and other essential fixtures that provide dependable performance while simplifying product sourcing.

Combined with Savoy House’s award-winning decorative lighting, ceiling fans, outdoor collections, and portable lighting, our partners can now source nearly every residential lighting category from a single trusted supplier.

Savoy House has also established itself as a leader in residential LED mirrors, offering one of the industry’s most complete collections featuring anti-fog technology, dimmable controls, multiple color temperature settings, and modern designs that elevate today’s bathrooms. Whether supporting custom homes, production builders, or multifamily developments, these mirrors provide another opportunity for our partners to deliver complete bathroom lighting solutions from one trusted source.

This broad product portfolio allows our partners to simplify purchasing, reduce vendor complexity, and better serve their customers with cohesive lighting solutions across the entire home: from the front entry and outdoor living spaces to kitchens, bedrooms, bathrooms, and utility areas.

Supporting Distribution

As Savoy House joins the NAED community, we look forward to strengthening relationships with partners throughout the electrical industry while bringing greater attention to the growing residential and multifamily markets. By combining decorative lighting with essential Lighting Assets products and innovative LED mirrors, Savoy House offers a unique value proposition that complements the traditional strengths of the electrical distribution channel.

Our commitment remains simple: to make it easy to do business with Savoy House by delivering exceptional products, reliable inventory, responsive customer service, and a complete residential lighting solution from one trusted, family-owned company.

We are excited to bring Savoy House to NAED and look forward to helping our partners grow their business with innovative products, comprehensive solutions, and a partnership built on service, reliability, and long-term success.”

To learn more about Savoy House and the broad-spectrum of products we offer visit their website or contact them at 800-801-1621 or info@savoyhouse.com. Or reach out to Greg.

Thoughts to Help Distributors

1. If you are in the resi market, or it is a viable segment but you fret about the margins, perhaps consider reaching out to Savoy to see how they can either provide you an advantage that enables you to win or, via category consolidation, you can become more profitable.
2. Until interest rates decline, the low to middle level of the resi market, unless subsidized, will be challenged. With more focused on multi-family, this could be a viable line to differentiate yourself in the market … especially if you target selected builders / contractors.
3. Savoy has a wide product offering. There could be some categories that are additive to your offering.
4. And if you are a rep, perhaps it is an opportunity?