Leading Electrical Ad Agencies

BtoB magazine recently had a list of leading b-to-b ad agencies. Over 125 agencies were listed and we thought manufacturers could benefit by knowing some of the company that others keep. Our industry’s end-user marketing initiatives have a tendency to “lag”, so, mimicing others could be a good first step to improving your brand and revenue generation initiatives (and if you don’t think their marketing / branding efforts are effective, tell them by posting a comment).

• Juno Lighting Group, Alexander Marketing Group
• Schneider Electric, Bader Rutter & Associates
• IDEAL Industries, Davis Harrison Dion
• Emerson, DDB
• FC Lighting, Fusion b2b
• Emerson/Liebert, Hacker Group
• Danfoss, Godfrey
• Molex, Moveo Integrated Branding
• Greenlee Textron, RiechesBaird
• DeWalt Power Tools, Stiegler, Wells, Brunswick & Roth
• EGS Electrical, Symmetri Marketing Group

If you know of a good agency, for a distributor or a manufacturer, let us know. The better resources we all have, perhaps the better marketing and branding our industry can do.