Okay, when did you last see a sales leader evolve to become a technology leader? Border States‘ Jason Stein is taking such a plunge, having been appointed CIO for the $4+ billion ESOP distributor. According to Border States’ press release: […]
Okay, when did you last see a sales leader evolve to become a technology leader? Border States‘ Jason Stein is taking such a plunge, having been appointed CIO for the $4+ billion ESOP distributor. According to Border States’ press release: […]
The month of January saw a few rep mergers / acquisitions announced that inevitably have enabled some to expand into new territories. Some have expanded their offering such as Visual Interest’s acquisition of Trifecta. Obviously lighting, or supply, is a […]
Feedback from distributors at the NAED Eastern and the NAED Western forbode a challenging 2024. The vast majority are expecting “flat” or nominal organic growth. Trends I observed from those expecting “more” are one’s that are in the Southeast or […]
Late last year Dr. Jeffrey Magee, a leading “leadership and marketing strategist”, who is conducting a demand generation workshop at next week’s NEMRA Conference, asked me to contribute an article to his publication, Professional Performance Magazine. I had recently been […]
Much is discussed regarding the EV market and many manufacturers are offering EV charging solutions. Government funding, coupled with automotive industry investments, is driving the EV industry. And while the government is providing business and consumer subsidies, states are investing […]
Cold weather couldn’t keep much of NAED’s Western Region from getting together last week in Austin, TX. Overall, about 650 people registered for the conference and many made it although there was weather in the central part of the country […]
The lighting industry continues to evolve. Once the domain of the lighting agent, independent electrical manufacturers began to represent distributor-driven lighting lines a number of years ago. This was a benefit to electrical distributors who could then benefit from being […]
Is lighting “in your blood”? Do you like sharing knowledge with people? Being in the thick of industry discussions? Enjoy talking about the “technicality” of lighting and what drives the need for improved lighting? If you’re a “lighting junkie”, Current […]
While many distributors claim to be the customer because they send the money to the manufacturer, and in some cases make the brand decision of what is sold to “the customer”, logic says that the customer is the individual who […]
Every manufacturer, rep, and distributor leader knows, in their core, that the electrical industry is a people business. People do business with people. Further, it’s the people in your business who deliver the service (and products) that generate revenues. It’s […]