While many distributors claim to be the customer because they send the money to the manufacturer, and in some cases make the brand decision of what is sold to “the customer”, logic says that the customer is the individual who […]
Every manufacturer, rep, and distributor leader knows, in their core, that the electrical industry is a people business. People do business with people. Further, it’s the people in your business who deliver the service (and products) that generate revenues. It’s […]
Marshall Wolf Automation is excited to announce that Tina Hueppe has been selected to serve on the Board of Directors of the Association for High Technology Distribution (AHTD). AHTD is dedicated to the success of both automation service providers […]
While the electrical industry undergoes the metamorphosis of its ownership structure with independents aging out and selling to larger companies (last year there were almost 30 deals, making for almost 90 in the past three years), the electrical distribution business […]
It’s time for the Q4 Pulse of Lighting report, with a projection for 2024. But first, a belated Happy New Year and I’m sorry haven’t shared anything in a bit, however, between some projects that had to get finished the […]
According to a recent press release from MaxLite, the company has forged an expanded relationship with Lester Sales that now covers eight states. “MaxLite, a leading manufacturer of energy-efficient lighting & controls, and Lester Sales Company, a leading sales and […]
Rexel USA promoted Jeremy Rothbard to serve as their new California Region president. For the past three years, Rothbard has served as the District Vice President of Southern California. Rothbard began his career at GE Supply in electrical distribution. He […]
Technology is an ever-growing element of improving customer experience and corporate profitability for a distributor. The days of only having an ERP and the equivalent of MS Office on a server are gone. Nowadays every function within the business benefits […]
For the past few months many have been seeking insight on the electrical market for 2024 as they seek to set their goals. It was one of the topics of discussion at the NAED Eastern with the consensus (essentially a […]
As I heard at the recent NAED Eastern, electrical distributors and manufacturers are expecting a “slow” 2024 faced with macro-economic uncertainty in many markets. The year is shaping up to be a “knife fight” where companies are fighting for market […]
David Gordon
Channel Marketing Group
919-488-8635
