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Author

Linda Longo

Linda Longo is the Director of Content Management for US Lighting Trends. She is an award-winning writer and editor covering the lighting market for 30+ years. She is an active member of the American Lighting Association (ALA), the Illuminating Engineering Society (IES), and WithIt, the Women's Leadership Development Network.




Industry Outlook  / Lighting  / More Insights  / Training
Students Awarded Scholarships to Bolster Lighting Careers
Linda Longo Posted On September 7, 2021


Okay, everyone is looking for labor. “Experienced” people are few and far between. If you’re thinking about the longevity of your business you need a pipeline of people. Why not consider those who are being educated in lighting, construction, construction […]


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Contractors  / Customer Segments  / Distributors  / Industry News  / Marketing  / Supplier / Products
Leviton Launches Podcast for Electrical Contractors
Linda Longo Posted On September 7, 2021


In a move to deepen its partnership with the electrical contractor community, Melville, N.Y.-based Leviton is debuting a podcast series to address the channel’s concerns and needs. The Contractor Connect Podcast Series covers relevant topics, products, and news as well […]


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Industry Outlook  / Jobs  / Lighting  / More Insights  / Training
Where Is Everybody? Solutions to the Labor Shortage
Linda Longo Posted On August 29, 2021


Long before the pandemic hit, lighting showrooms and electrical distributors have had a hard time attracting long-term help. Let’s face it, when it comes to selling, the prospect of selling light bulbs, chandeliers, and bath bars in lighting showrooms or […]


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Associations  / Lighting
Signify Joins HomeGrid to Expand LiFi Innovation
Linda Longo Posted On August 24, 2021


According to statistics recently compiled by Emergen Research, the global LiFi market reached an estimated US $213.5 Million in 2020 and is expected to register a CAGR of 70.1% due to increasing demand for high-speed networks worldwide. That said, Light […]


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Associations  / People in the News
Debra Phillips Appointed to Top Posts at NEMA
Linda Longo Posted On August 22, 2021


The National Electrical Manufacturers Association (NEMA) has named chemistry and petroleum industry veteran Debra Phillips as its next President and CEO. Kevin Cosgriff, who has held those positions for the past seven years, will retire in December. During his tenure […]


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