While inventory may site on your balance sheet as your most important financial investment, every distributor owner and manager knows that their people are their biggest asset and can also be their biggest liability. They are an asset as they […]
Rachel Slade, IDEA’s Director of Business Development, attended the recent NAED Women in Industry conference and shares her thoughts. The essence of her feedback mirrors those that Desiree Grace shared last week and their feedback, coupled with some calls I […]
Every conference has some session about AI. And every reception at every conference has someone asking about what you’re doing with AI. So, imagine being at a conference that is all about AI and where everyone is talking AI 24x7x3. […]
Last week NAED held the largest association conference of the season, its annual Women in Industry conference, which was held in Houston and reportedly attracted about 1100 people with about 50% being first time attendees. According to conversations I had […]
Lighting can be complex. It can also be “easy” if you’re just pricing the BOM, receiving the order, monitor delivery / ship it from your warehouse, and then bill it. It can be what you want it to be, based […]
We’re coming up upon mid-year. For many sales appear to be good. But are they? Those who are benefiting from the data center boom, or perhaps an industrial project in their market, or are a beneficiary of the Iran War […]
Customer service is one of the services that differentiate distributors. In fact, it is the most critical one as it is the essence of what is delivered to customers … and delivered by your people. Your branch managers are at […]
Recently we supported NEMRA on a project to estimate the total distribution sales sold via the assistance of NEMRA independent manufacturer representatives. The percentage exceeded 50% of industry revenues (and if you want to know more, contact Jim Johnson.) Yes, […]
It’s been said that “lighting agents are different.” While they may have desired to be different, there business challenges are the same as everyone else’s. Over the weekend I was finishing the 2025 Rep of the Future Report for NEMRA, […]
Last week our friend, Desiree Grace, newly appointed VP Sales & Customer Service, Americas, for Mersen, attended the NAED Women in Industry Forum and offered to share feedback on the conference with ElectricalTrends readers. “NAED’s Women in Industry Forum, themed […]
David Gordon
Channel Marketing Group
919-488-8635
