The data center boom has benefited a number of distributors but, at the same time, has created two major challenges that have impacted the electrical industry … long lead times in key product categories that have affected non-data center projects […]
Who said only data centers, warehouses, and industrial facilities can be 1,000,000 square feet? Since contractors build them, why shouldn’t they have them? Helix Electric, a $1+ billion national contractor, is coming to Alabama and building such a facility according […]
Last week the Electrical Association of Philadelphia (EAP) held their biennial Electric Expo for its membership and the broader eastern Pennsylvania / metro Philadelphia marketplace. The event featured over 200 exhibitors including many manufacturers and some contractor-focused service providers as […]
Recently I interviewed three large contractors to find how their business had changed to better understand how distributors, manufacturers and reps might possibly better serve them. Two of the contractors were members of NECA, with the third being nonunion. My […]
So, you thought the lighting market was flat? It may be, however, the residential custom integration market seems to be alive and well. In 2023, CEDIA conducted a study and estimated that this is a $30 billion smart home market. […]
The North American Engineering and Construction Outlook published by FMI, in March warned of tough sledding ahead. This has indeed been borne out in the recently published Third Quarter Outlook. The forecast is for 2026-2029. Overall, the residential sector is […]
Copper has been in the headlines, for the electrical industry, much this year. Pricing has been like a roller coaster and now the number 6 is closer than ever before. Some will remember when it was less than a dollar. […]
Earlier this year Channel Marketing Group reached out to electrical and HVAC buyers to better understand their usage of the web … from information gathering to purchasing. The 2025 State of eCommerce Report was a follow-up to a similar initiative […]
How do you motivate contractors to place orders via your website? Make eCommerce easy for them. Just like Amazon found the secret weapon to increase B2C eCommerce sales by closing the last mile so that, as consumers, we knew we […]
Q2 started with some personnel announcements and an acquisition announcement so we wrapped up Q1 with an overview of People, Products, and Companies. People McNaughton-McKay In a move that surprised many, McNaughton-McKay announced that Steve Guidry is now the new […]
David Gordon
Channel Marketing Group
919-488-8635
