So, you thought the lighting market was flat? It may be, however, the residential custom integration market seems to be alive and well. In 2023, CEDIA conducted a study and estimated that this is a $30 billion smart home market. […]
So, you thought the lighting market was flat? It may be, however, the residential custom integration market seems to be alive and well. In 2023, CEDIA conducted a study and estimated that this is a $30 billion smart home market. […]
The North American Engineering and Construction Outlook published by FMI, in March warned of tough sledding ahead. This has indeed been borne out in the recently published Third Quarter Outlook. The forecast is for 2026-2029. Overall, the residential sector is […]
Copper has been in the headlines, for the electrical industry, much this year. Pricing has been like a roller coaster and now the number 6 is closer than ever before. Some will remember when it was less than a dollar. […]
Earlier this year Channel Marketing Group reached out to electrical and HVAC buyers to better understand their usage of the web … from information gathering to purchasing. The 2025 State of eCommerce Report was a follow-up to a similar initiative […]
How do you motivate contractors to place orders via your website? Make eCommerce easy for them. Just like Amazon found the secret weapon to increase B2C eCommerce sales by closing the last mile so that, as consumers, we knew we […]
Q2 started with some personnel announcements and an acquisition announcement so we wrapped up Q1 with an overview of People, Products, and Companies. People McNaughton-McKay In a move that surprised many, McNaughton-McKay announced that Steve Guidry is now the new […]
When lighting companies show up at AHR to exhibit and talk about lighting controls, as well as hold educational sessions / press briefings, you know the lighting market is changing. This is what Acuity / QSC and Delta Intelligent Building […]
For those who know Spencer Bolgard, who most recently was President & CEO of MaxLite and previously was notably known for his tenure at AD and Cooper Industries, he was recently named the CEO of Charge Enterprises. Charge Enterprises is […]
While the residential market represents a relatively small segment of the overall electrical market, especially for electrical distributors, it is important for some. Further, when a “development” goes into an area there is a spurt of commercial construction activity. The […]
Recently I attended the Electrical Association of Philadelphia’s Electric Expo, which is held every two years. This year’s show attracted over 2200 people to view over 200 manufacturer booths. This year, unlike Electric Expo 2022, there were also a number […]


David Gordon
Channel Marketing Group
919-488-8635