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Author

David Gordon

Gordon is president of Channel Marketing Group. Channel Marketing Group works with manufacturers, distributors, manufacturer reps and technology companies in the electrical industry to help companies accelerate their performance through strategy development, marketing creativity and market research. CMG generates ideas that generate results.




Distributors  / eBusiness  / eCommerce  / More Insights  / Technology
DCKAP – Simplifying eCommerce For Distributors to Drive Sales & Profits
David Gordon Posted On January 15, 2023

DCKAP Integrator

For the past ten years or so, many distributors have explored, and traveled, the eCommerce journey, traveling the path to bring new services to their customers and in the hopes of accelerated revenue. While the percent of sales coming from […]


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Industry Outlook  / Lighting  / Research Reports
Lighting Slows with Declining Growth Rate; Acuity Reports
David Gordon Posted On January 11, 2023

Q1 Pulse of Lighting Survey

Respondents to our Q3 Pulse of Lighting survey forecasted a slowdown in the lighting market. Acuity foreshadowed similar in its last quarterly earnings report. Guess what? Both were right. 2022 Q4 Pulse of Lighting Report Highlights from our recently released […]


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People in the News
Espen Announces Clancy Retirement and Barton Promotion
David Gordon Posted On January 11, 2023


Espen Technology, announced two changes to its sales management team: Clancy Retires John Clancy, Vice President, National Accounts, retired at the end of the year after 10 years with Espen. Prior to this role, he was Senior Vice President, Sales […]


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Growth Strategies  / Industry Outlook  / More Insights  / Research Reports
10 Growth Concepts for 2023
David Gordon Posted On January 9, 2023

10 Concepts for Profitable 2023 Growth

Over the holidays I was contemplating writing a “10 Trends” type of article. You know, the type where a consultant or journalist theorizes what will occur in the coming year and says “you should do ‘x’ to generate growth. And […]


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Industry Consolidation  / Industry News  / More Insights
Top 10 of 2022 and 2022 Acquisitions
David Gordon Posted On December 29, 2022

Top 10 and Acquisitions

As 2022 comes to a close, it’s appropriate to look at an electrical industry “year in review” as shared on ElectricalTrends. This year we had almost 110,000 page views and, through various authors, posted over 175 articles. Our goal is […]


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Industry Consolidation  / More Insights  / Profitability
CX Connexion Joins IMARK
David Gordon Posted On December 27, 2022

IMARK Electrical Group

Through today, thirty five electrical distributor deals have been announced (and reported on via ElectricalTrends.) This is more than many can remember in recent history. And, as expected, many were IMARK and AD members. As expected, many of these distributors […]


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Distributors  / Industry Consolidation  / More Insights
Another Green Mountain Acquisition – Scott Electric Supply
David Gordon Posted On December 27, 2022

Green Mountain Electric Supply

Green Mountain Electric Supply completed its fifth acquisition of the year as it sweeps across upstate New York. The Vermont-based company acquired certain assets of Scott Electric Supply. This follows Green Mountain’s deals to acquire: Davis Electrical Supply, a two […]


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Associations  / Distributors  / Industry News  / Industry Outlook  / More Insights
2022 NAED Eastern Observations
David Gordon Posted On December 27, 2022

NAED Eastern

As I get ready to close out 2022 there is something I’ve been meaning to get to this month but continuously postponed due to client travel, family travel, keeping up with acquisition news, and client projects that needed to be […]


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More Insights
How Important is Wire / Cable to Distributors?
David Gordon Posted On December 21, 2022

2022 Copper Pricing through 12.21

Wire and cable is a core product category for electrical distributors. And much of it, as everyone knows, is driven by copper pricing (with aluminum consumption also influenced by the price of copper.) Copper has experienced a wild ride in […]


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Growth Strategies  / Industry Consolidation  / More Insights
3 More Distributor Acquisitions, and One Manufacturer
David Gordon Posted On December 21, 2022

Electrical Distributor Deals

The distributor acquisition train continues to roll along with three more deals announced this week plus a manufacturer sale (although the manufacturer was linked to a distributor.) These become distributor acquisition #27, 28 and 29 since July (and next week […]


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    Channel Marketing Group
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