Distributor, manufacturer, manufacturer rep and lighting agent feedback in our 2020 Q3 Pulse of Lighting report show an improving lighting market. While the data had a disparity of -12% to flat versus Q3 2019, depending upon the audience, this was […]
The end of Q3 will shortly be here so its time for our Q3 Pulse of Lighting survey to get a sense of the lighting market. Q3 Observations Q3 has represented a rebound month for many.: It continued to be […]
Green. Environmentally-friendly. Energy-efficiency. Reduced maintenance. Sustainable. Renewable. Solar. Any key “buzzwords” missing? Solar lighting is emerging as a viable outdoor lighting alternative. Recently our friend, David Shiller from Lighting Solution Development shared insights into the solar lighting market on behalf […]
Hossley Lighting Associates, led by Al Near, and Lighting & Power Solutions, led by Don Henderson, agreed to merge last week, forming a powerhouse agency serving the Southwest / Gulf Coast area. The two agencies, with a number of lighting […]
Last week Acuity shared their fiscal Q3 earnings report (Q2 performance). Overall, their lighting performance correlated with our 2020 Q2 Pulse of Lighting report and they outperformed in their “independent” (electrical distribution) channel. They will probably do good this summer […]
Channel Marketing Group’s 2020 Q2 Pulse of Lighting Report (available for purchase for $19) projects that the lighting market, through electrical distribution, contracted by 20%. The survey, conducted the third week in June, received responses from 164 individuals who equally […]
Lighting represents 20-25% of industry sales and can represent more for a construction-oriented distributors. And it represents a higher percentage of project business. With the market down as severely as it was in April, even though it has stabilized, and […]
Lighting is an important product category for most electrical distributors. Depending upon the distributor’s focus, it can be 25-30%, or higher, of sales! Most distributor’s view the lighting “customer” as “the contractor” (installer). Some consider it the end-user and sell […]
Q1 is done and while data from what is known as BC (before COVID-19) seems like from the dark ages, it can be informative if considered in a trending environment. While last week DISC shared a preliminary, probably optimistic, end […]
The first quarter of 2020 is coming to a close and what a close. And it’s time for our Q1 Pulse of Lighting Survey. It appears to have been a mild winter, which is good for the construction market, but with […]
David Gordon
Channel Marketing Group
919-488-8635
