Lighting Archives

Acuity Outperforms in Distribution in Q2 (their Q3)

David Gordon Posted On July 7, 2020

Last week Acuity shared their fiscal Q3 earnings report (Q2 performance). Overall, their lighting performance correlated with our 2020 Q2 Pulse of Lighting report and they outperformed in their “independent” (electrical distribution) channel. They will probably do good this summer […]

Channel Strategies / Industry Outlook / Lighting / Research Reports

Q2 Pulse of Lighting Findings

David Gordon Posted On June 30, 2020

Channel Marketing Group’s 2020 Q2 Pulse of Lighting Report (available for purchase for $19) projects that the lighting market, through electrical distribution, contracted by 20%. The survey, conducted the third week in June, received responses from 164 individuals who equally […]

Lighting / More Insights

Q2 Pulse of Lighting Survey

David Gordon Posted On June 18, 2020

Lighting represents 20-25% of industry sales and can represent more for a construction-oriented distributors. And it represents a higher percentage of project business. With the market down as severely as it was in April, even though it has stabilized, and […]

Channel Strategies / Customer Segments / Growth Strategies / Lighting / Manufacturers / More Insights / Sales Channel

The Lighting Sales Question – “Are You My Customer?”

David Gordon Posted On June 7, 2020

Who is the lighting customer of tomorrow?

Lighting is an important product category for most electrical distributors. Depending upon the distributor’s focus, it can be 25-30%, or higher, of sales! Most distributor’s view the lighting “customer” as “the contractor” (installer). Some consider it the end-user and sell […]

Customer Segments / eCommerce / Growth Strategies / Industry Outlook / Lighting / Manufacturers / More Insights / Research Reports

2020 Q1 Pulse of Lighting Results & Acuity Performance

David Gordon Posted On April 7, 2020

Q1 is done and while data from what is known as BC (before COVID-19) seems like from the dark ages, it can be informative if considered in a trending environment. While last week DISC shared a preliminary, probably optimistic, end […]

Industry Outlook / Lighting / More Insights / Research Reports

Q1 2020 Pulse of Lighting Survey

David Gordon Posted On March 10, 2020

The first quarter of 2020 is coming to a close and what a close. And it’s time for our Q1 Pulse of Lighting Survey. It appears to have been a mild winter, which is good for the construction market, but with […]

Channel Strategies / Customer Segments / Distributors / Industry Consolidation / Industry Outlook / Lighting / Manufacturers / More Insights / People in the News

Acuity Report Disappoints; Leadership Changes

David Gordon Posted On January 14, 2020

Acuity reported its 2020 Q1 / 2019 Q4 performance last week and reported a XX% sales decline of which their independent channel (C&I distributors) was down XX%. The question then becomes, “As the industry’s largest US focused lighting manufacturer, is […]

Growth Strategies / Industry Consolidation / Industry Outlook / Lighting / More Insights / Profitability / Reps / Sales Channel

Happy New Year!

David Gordon Posted On January 5, 2020

Happy New Year! As we start the beginning of the first week of the year, and with everyone back, we wanted to take a moment to share our thanks and solicit your input. Thank you First, thank you for your […]

Channel Strategies / Distributors / Growth Strategies / Industry Outlook / Lighting / Manufacturers / More Insights / Supplier / Products

Q4 Closes Wild Lighting Year

David Gordon Posted On January 2, 2020

The quarter is over and the year is done. And what a year it was in the lighting industry. It started with the threat of tariffs. Then IDEAL Industries purchased Cree Lighting, shocking the industry. Tariffs came in May and […]

Industry Outlook / Lighting / More Insights

Pulse of Lighting

David Gordon Posted On December 9, 2019

2019 has been an interesting, and challenging, year for the lighting industry. And the fourth quarter hasn’t disappointed. The first half of the year was dominated with talk, and eventual implementation, of tariffs. While this may have helped mitigate the […]

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Lighting

Acuity Outperforms in Distribution in Q2 (their Q3)

Q2 Pulse of Lighting Findings

Q2 Pulse of Lighting Survey

The Lighting Sales Question – “Are You My Customer?”

2020 Q1 Pulse of Lighting Results & Acuity Performance

Q1 2020 Pulse of Lighting Survey

Acuity Report Disappoints; Leadership Changes

Happy New Year!

Q4 Closes Wild Lighting Year

Pulse of Lighting

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