“ElectricSmarts is pleased to announce that Paul Werthman has joined its team and has been appointed Director of Sales & Marketing. Paul is a seasoned industry veteran who began his career with Graybar and subsequently became a National Marketing Executive […]
NSi Industries recently hired Jorge Roman as Regional Sales Manager for Canada. Roman comes to NSi Industries with over 20 years of experience in direct selling across the province of Ontario and Eastern Canada in the electrical industry. Jorge has established […]
In the electrical industry, capturing business is a fight for market share. And to win that fight you need the most effective sales organization. One that can get into “the right person at the customer” (be they and end-user, contractor […]
There are two ways to make money. Either you sell more material / services for a profit or you need to reduce your loss (operating costs) in your warehouse (support services). The only ways to make your warehouse a profit […]
For the past few years electrical distributors have been actively investing (in the hopes of eventually deploying) in commerce-enabled websites. This has necessitated that distributors become acquainted with, focus on, invest in and develop product content (data) to power their […]
Monday marked the day that Amazon closed on its Whole Foods acquisition and that Border States closed on its Kriz Davis acquisition. Both provided the acquirer strategic opportunities to increase their footprint and become pieces of a puzzle to become […]
Electrical industry tradeshows start in 4 weeks with AD’s North American Meeting, quickly followed by the IMARK Annual Meeting and the NAED Eastern, and not counting national meetings for national chains. And with the meetings comes talk regarding 2018 joint […]
According to a Reuters report, GE and ABB have reportedly “resumed negotiations” to sell GE Industrial to ABB. The article further references that Schneider Electric has decided to drop out of the race. So, it begs some thoughts: If there is […]
Cree’s FY 2017 4th quarter results while disappointing, especially on the lighting side of the business, do, to some degree, correlate with feedback from other major lighting manufacturers that, at least for major companies, the market is “challenged”. It appears […]
NSi Industries, LLC recently named Amanda Edden as Electrical Product Manager. Edden comes to NSi Industries, LLC with 5-years of experience working for companies like Lowe’s and Greenworks. She has held positions ranging from International Merchandising Coordinator to Sr. Sales Analyst […]
David Gordon
Channel Marketing Group
919-488-8635
