Next week represents potentially the biggest week of the year for many manufacturers and reps as the NEMRA Annual Conference begins February 1st. Over the past two years there has been limited success with the industry getting together “at scale”, […]
Having spent many years in the electrical industry as a 4th generation rep agency, my grandfather told everyone that my first words as an infant were “thank you, but we choose not to get into lighting.” Things have certainly changed, […]
Last week, Greg Reynolds president of Flynn & Reynolds Agency, a leading New England electrical manufacturer rep agency, is excited to announce that his 30-year plan to retire at 62 has worked! Greg has been a progressive leader of the […]
Welcome to a new year and let me be one of the first to say, “happy New Year to you.” While some manufacturers, reps and distributors started their joint 2022 planning in Q4, for the majority of us the planning […]
The saying, “Great minds think alike” could easily apply to two veteran commercial lighting reps who recently joined forces to create an organization serving their segment of the industry. The American Association of Independent Lighting Agents (AAIILA) officially launched last […]
As the speed of business accelerates and companies try to do more with less, the key is improving productivity. One of the issues we’re hearing more and more about is the need for manufacturer reps / lighting agents to be […]
Earlier this week Southwire announced its second acquisition in two weeks. Last week it acquired OBI Partners to support its utility business and, based upon a review of OBI’s website and reviewing the press release, this appears to be a […]
Many of us “old-timers” have previously gone through product shortages in this industry. However, I never recall so many products being involved at the same time. How companies deal with this may have longer term affects, however, than in the […]
Given today’s supply chain disruption from material shortages, lack of truck drivers warehouse staff, and docks full of unloaded material, culminating in manufacturers many turn defensive, tell customers “material is coming, just wait” (similar to a rolling airline delay) and […]
Value. For distributors and manufacturer reps, it’s all that drives sales. It is what differentiates you, why people select you and is what generates profits. It’s driven by people, processes, service, and services. It has little, if anything, to do […]
David Gordon
Channel Marketing Group
919-488-8635
