Author

David Gordon

Gordon is president of Channel Marketing Group. Channel Marketing Group works with manufacturers, distributors, manufacturer reps and technology companies in the electrical industry to help companies accelerate their performance through strategy development, marketing creativity and market research. CMG generates ideas that generate results.


Branding  / Channel Strategies  / Contractors  / Customer Segments  / Distributors  / Growth Strategies  / Industry News
Competing in Today’s Resi Market
David Gordon Posted On August 1, 2007


Everyone knows about the decline in new housing starts, the precipitous drop in housing sales and the consolidation of home building to regional and national builders. While the custom builder market represents opportunities, the “tract/production” builders are where the volume […]


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Associations  / Technology
The IDEA Conundrum
David Gordon Posted On July 18, 2007


As manufacturers and distributors seek to increase their market share, improve net margins, and their productivity, IDEA faces an interesting conundrum … “Is IDEA’s revenue growth important to its success or is the cost-savings that it generates for the industry […]


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Industry Consolidation
Rexel & Hagemeyer?
David Gordon Posted On July 16, 2007


Bloomberg.com reported on Friday, July 14, that Hagemeyer’s stock price “climbed 9.7 percent. Shares of the world’s third- largest electrical equipment supplier rose the most in almost a year July 12 on speculation Rexel SA might make a takeover offer. […]


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Industry Consolidation
Electrical Consolidation Sparks Fly
David Gordon Posted On July 13, 2007


The consolidation race continues in the electrical industry. Recent distributor deals inclued State Electric purchasing Shepherd Electric, Rexel purchasing Tr-Valley, Sonepar (NEED) buying Ralph Pill and most recently Kendall Electric reaching down south to buy Roden. And it is probably […]


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Industry Consolidation  / Productivity  / Technology
Activant Acquires Eclipse
David Gordon Posted On July 10, 2007


Activant’s acquisition of Eclipse could have benefits to Eclipse distributors and the electrical industry. Eclipse distributors will get the benefit of access to additional Activant services such as Trading Connect, Vista Information Services and possibly other services easier while at […]


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