When you have 11 different brands across many different industries, represent probably a 100+ manufacturers, sell to maybe a 1000 different distributors across the brands and tens of thousands of customers, let alone have 100s of salespeople, sales management gets […]
Earlier this year Channel Marketing Group reached out to electrical and HVAC buyers to better understand their usage of the web … from information gathering to purchasing. The 2025 State of eCommerce Report was a follow-up to a similar initiative […]
MaxLite, a leading innovator in energy-efficient lighting and controls, is pleased to announce the strategic expansion of its leadership team with the appointments of Thomas Rhee as Chief Operating Officer (COO) and Dwight Kitchen as Chief Revenue Officer (CRO). Both executives will report […]
With a slow growth market, the key is account penetration. While a gap analysis helps penetrate existing accounts, penetrating silent accounts … those house / unassigned accounts is a historical industry challenge. The biggest reason is that you do not […]
If you know Mark McGready you know he can be “provocative.” When he wrote the below article on AI, I asked for a title. He shared “AI is like sex in High School. Most people are talking about it. A […]
ABB and Bizzarro & Brindisi Electrical Sales expand relationship ABB Installation Products centralizes customer support in New York City, Long Island, the Hudson Valley and Northern New Jersey Increases local access to services for commercial and industrial electrical products across […]
Digital commerce, whether through your website, via eProcurement, direct connections (EDI or tools such as Remarcable, Kojo, and others), via apps, email to ERP, or other vehicles is increasing. Our recent State of eCommerce research, which gathered input from 350 […]
Technology, AI, industry challenges, VC money, and a proven player are coming together with industry knowledge, resources, and skills to bring new capabilities to electrical, plumbing and mechanical distributors. Parspec, in a leader in helping distributors and manufacturer reps / […]
Consolidation, which continues to roll through distribution with a number of deals in June, extended through to the rep / agent market. SESCO continued its march across the south, expanding its reach into the Texas market via ERT Lighting and […]
Now that the calendar has turned and we’re technically into the second half of the year, leadership in many companies are looking “beyond.” The “beyond” is 2026. Planning season is starting and for leadership and marketers it is the start […]
