If the last year and COVID has done anything for our business acumen, it would be the importance of continued customer contact through any means possible including the benefit of a relatively new sales tool … virtual meetings (euphemistically most […]
EDI isn’t just for distributor / manufacturer interactions. It can also effectively be used to reduce operational costs between independent manufacturer representatives and manufacturers while keeping the rep informed on all of the critical information needed to ensure superior customer […]
Electra Products, a leading electrical manufacturer representative serving the Indiana marketplace, announced three promotions as the company transitions into its next phase of growth. According to a press release, “In our continued goal of being a trusted resource to manufacturers […]
If you talk to manufacturers and NEMRA reps this month you’d wonder if there was going to be any sales in the industry this month! So many people are involved in web planning meetings. There are more “national sales meetings” […]
Gene Biben, formerly President and CEO of Biben Sales, joined Channel Marketing Group earlier this month. Gene’s avowed desire is to “give back” to the industry, to help people work together. He will help reps achieve their goals and manufacturers […]
With the NEMRA Annual Meeting coming up next month (with almost 1,100 already registered to participate in over 25 educational / informative sessions, multiple keynote sessions, manufacturer group meetings and one-on-one meetings … all for only $200), NEMRA announced its […]
January 1 marked the turning of the calendar and with it we think “a new year.” 2020 was an “interesting” year. Few, if any, recall the first 75 days of 2020 and the promise, or concerns, that ushered in the […]
With the dramatic surge in COVID, last month NEMRA pivoted from its planned, 2021 face-to-face annual meeting planned for Orlando (that already had over 500 registrants), to a virtual conference. And unlike conferences in every industry that seem to reduce […]
Southwire, ostensibly the US’s electrical distribution wire and cable leader, announced that it added four people to its board of directors. The four individuals are: Karen Carter, Chief Human Resources Officer and Chief Inclusion Officer for Dow Richard Holder, formerly […]
Orbit Industries, known for their fittings, boxes, lighting offering and pre-fab solutions has expanded its rep network with Electra Sales of Arkansas and L.P. Chick in Kentucky. The company, based in California but expanding rapidly in the East with its […]
David Gordon
Channel Marketing Group
919-488-8635
