Page 119 – Electrical Trends

Customer Segments / Industry News / Lighting / Lighting2 / Manufacturers / More Insights / Supplier / Products

Lighting News: Cree, Philips, Hubbell Lighting, Eaton Lighting

David Gordon Posted On February 13, 2018

Along with earnings updates, the last couple of weeks have brought lighting news from Cree, Philips, Hubbell Lighting and Eaton Lighting. Their recent announcements shed light on where the “Big 7” (Acuity, Eaton Lighting Solutions, Hubbell Lighting, Philips Lighting, Current […]

More Insights / People in the News

Border Plans for Growth and Tomorrow

David Gordon Posted On February 13, 2018

From Border States: Last week Border States Electric (BSE) announced David White, Executive Vice President, will be promoted to President of BSE on April 1, 2018. White has 28 years in the electrical wholesale distribution industry (17 years with Shealy […]

More Insights / Research Reports

Distributor’s Warehouse Guide: New Technologies and Avoiding Customer-hurting Problems

David Gordon Posted On February 13, 2018

GBC announces “The Distributor’s Warehouse Guide To New Technologies and Avoiding Customer-Hurting Problems.” The Guide helps distributors determine which new technologies to investigate, and how to increase warehouse accuracy/productivity — by describing 9 new and enhanced warehouse technologies, and 14 ways […]

Distributors / Industry News / More Insights

Distributor End of Year Performance

David Gordon Posted On February 12, 2018

Over the past few weeks a number of national distributors have released their 2017 performance and earnings reports. AD, Grainger, Graybar, Anixter and WESCO and others have made news. We’ve also talked to a number of manufacturers who see the […]

Branding / Marketing / More Insights

Promote to Communicate

David Gordon Posted On February 12, 2018

Breaking through the communications clutter that we all receive daily is a huge challenge. Whether it be trying to reach out to prospects, sharing information with existing customers (and think if the number of customers you have on your books […]

Associations / Awards / Industry News / Marketing Groups / More Insights / Reps / Sales Channel

NEMRA Powers Forward at 2018 Meeting

David Gordon Posted On February 6, 2018

Last week’s NEMRA meeting proved once again that much gets accomplished when almost 2000 people from manufacturers and their sales organizations get together as NEMRA seemingly took over San Diego’s Marriott Marquis. Between a general session that unveiled new programs […]

Associations / More Insights / Reps / Sales Channel

NEMRA Positioning Reps for Success

David Gordon Posted On January 25, 2018

With the NEMRA Annual Meeting beginning next week, more will go on than just manufacturers meeting with their reps. This week NEMRA announced a number of initiatives designed to position reps who are focused on “tomorrow” for success. Key announcements […]

Associations / Growth Strategies / Industry News / More Insights / Pricing

NAED 2018 Western Feedback

David Gordon Posted On January 23, 2018

Last week NAED held its Western Regional conference in Phoenix. While unfortunately I couldn’t attend due to previously scheduled client commitments outside the Western Region, we had a number of distributors and manufacturers share feedback and then others ask if we […]

Branding / Channel Strategies / Distributors / Growth Strategies / Industrial Market / Manufacturers / Marketing Groups / More Insights / Sales Channel

Mayer Goes Premier; Changing Switchgear Market

David Gordon Posted On January 17, 2018

Last week, Mayer Electric announced that it was converting all of its branches to Square D by Schneider Electric (Square D) for switchgear and control products. This decision impacted their North Carolina, South Carolina, Tennessee, Houston and Pittsburgh locations as they […]

Branding / Channel Strategies / Contractors / eMarketing / Growth Strategies / Marketing / More Insights

Manufacturers Creating Customer Engagement: IDEAL, Lutron, Southwire

David Gordon Posted On January 15, 2018

In the age of increased customer access to product (internet / online, more locations by distributors, distributors from other industry’s selling electrical product, etc) and a battle for mindshare within distributors and from buyers / potential buyers, some manufacturers are […]