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Author

David Gordon

Gordon is president of Channel Marketing Group. Channel Marketing Group works with manufacturers, distributors, manufacturer reps and technology companies in the electrical industry to help companies accelerate their performance through strategy development, marketing creativity and market research. CMG generates ideas that generate results.




eCommerce  / Technology
IDEA Seeks to Add Volumetrics Data
David Gordon Posted On November 10, 2022

IDEA Volumetrics

Earlier this week IDEA announced its Volumetrics initiative along with founding members. With distributors investing into eCommerce (and some for the second and third time) and many in the supply chain pursuing “digital transformation, there becomes an ever-increasing need for […]


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Distributors  / Growth Strategies  / Manufacturers  / Profitability  / Purchasing
Distributors, Which Drug (I meant Rebates) are You On?
David Gordon Posted On November 7, 2022

Rebates Matter

Yes, I know the headline is provocative, however, the goal was to get your attention. The “drug” I’m talking about has been around for almost 60 years in the electrical industry. It’s rebates. Rebates went “mainstream” for electrical distributors in […]


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Associations  / Contractors  / More Insights
Electrical Association of Philadelphia (EAP) Delivers 2200+
David Gordon Posted On November 3, 2022

EAP Electric Expo 2022

Last week’s Electrical Association of Philadelphia’s (EAP) Electric Expo was another testament to “customer engagement and showing product” is important. The show, typically held every other year by EAP, generated over 3,000 registrations of which 2250 attended (75% “show up” […]


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Distributors  / Industrial Market  / Industry Consolidation  / More Insights
Deal #21 Since July … Applied Industrial Enters Automation
David Gordon Posted On November 3, 2022

Applied Industrial Technologies

Electrical industry deal #21 since July was announced – Applied Industrial Technologies acquired Automation Inc., based in Minneapolis. While some don’t think of automation distributors as part of the “electrical” industry, automation and high-tech products are an integral need for […]


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Distributors  / Industry Consolidation  / More Insights
Crescent Heads South … Grabs a Peach
David Gordon Posted On November 1, 2022

Crescent Acquires Lowe Electric

Crescent Electric notched the electrical distribution industry’s 20th acquisition since July with its agreement to purchase Lowe Electric. Lowe, based in Macon, Georgia and listed as Electrical Wholesaling’s 62nd largest distributor in 2021 (and, according to sources, 2021 revenue was […]


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Distributors  / Growth Strategies  / Industry Consolidation  / Industry Outlook  / Marketing Groups  / More Insights
Acquisitions Accelerate … 19 Since July!
David Gordon Posted On October 30, 2022

M&A Mergers acquisitions

While there may be only eight days left to the national mid-term elections, there are only 60 days remaining to determine who will own a number of electrical distributors. While Rexel initiated the second half of the year acquisition run […]


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Reps
Biben Sales Heads West
David Gordon Posted On October 30, 2022

Biben Sales

Biben Sales, a leading Philadelphia-based independent electrical manufacturer representative, announces the expansion of its geography to Western Maryland and West Virginia territory. The company will initially represent eight manufacturers to electrical distributors and electrical contractors.  Biben has already hired staff […]


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Associations  / Contractors  / More Insights
NECA Austin Notes
David Gordon Posted On October 24, 2022

NECA Austin 2022

Last week NECA held the electrical distribution industry’s largest conference of the year, the result of the convergence of contractors and manufacturers in Austin, TX. There were over 300 manufacturer, distributor, and software company booths in the Exhibit Hall. This […]


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Lighting
Espen Launches versaDim RF color-tuning TLEDs
David Gordon Posted On October 24, 2022

ESPEN versaDIM RF

Espen Technology announced the launch of its versaDim RF color-tuning TLEDs, which are wirelessly-controlled, linear LED lamps, using a simple handheld radio frequency remote control.  It is as simple to use as a ceiling fan handheld remote, and can be […]


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Distributors  / Industry Outlook  / Manufacturers  / Research Reports
2023 DISC Forecast … Opt-In or Opt-Out of the Coming Recession
David Gordon Posted On October 19, 2022

2023 Forecast Rise of Fe all with the Tideth

Manufacturers, distributors, and reps are all in the 2023 planning phase, all trying to read the tea leaves for a 2023 forecast. Concurrently some are experiencing a slowdown, some are sensing a slowdown and others are questioning if a slowdown […]


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