Consolidation, which continues to roll through distribution with a number of deals in June, extended through to the rep / agent market. SESCO continued its march across the south, expanding its reach into the Texas market via ERT Lighting and […]
Consolidation, which continues to roll through distribution with a number of deals in June, extended through to the rep / agent market. SESCO continued its march across the south, expanding its reach into the Texas market via ERT Lighting and […]
Now that the calendar has turned and we’re technically into the second half of the year, leadership in many companies are looking “beyond.” The “beyond” is 2026. Planning season is starting and for leadership and marketers it is the start […]
It is with sadness to share that Ben Denney, owner of Denney Electric Supply, passed away last Tuesday, July 1st, according to contacts in the Philadelphia marketplace. For those not familiar with Denney Electric Supply, it is an eleven-location distributor […]
Last week there was much lighting news as Channel Marketing Group / ElectricalTrends released the William Blair sponsored Q2 Pulse of Lighting Report Linda Longo shared insights on the residential lighting market based upon her visit to Lightovation on US […]
Looking back at the first half of the year, it has been challenging – weather, on again / off again tariffs, war (Ukraine and Middle East), interest rates, and more – have led to a challenging first half for many. […]
Who would have thought that two letters … two vowels … AI … could simultaneously build excitement about possibilities while also creating concern about the future. AI represents lots of opportunities for businesses and lots of opportunities to “simplify” lives […]
Earlier this week we released the State of eCommerce report which shared how electrical buyers (yes, mostly contractors) are using distributor websites. They are using it for product information and the percentage of purchasing has risen. While they are purchasing […]
Electrical buyer, both contractor and industrial, interest in ordering electronically (eCommerce) has come a long way in 8 short years. Eight years ago, every industry association conference had non-industry consultants espousing that Amazon Supply (now Amazon Business) ending the role […]
Aside from June being the beginning of summer, it’s also the last month of the quarter … which means it’s time for the Q2 Pulse of Lighting Survey! Q1, if you’ll remember, was slow. Weather, natural disasters, February announcement that […]
Last week our friend, Desiree Grace, newly appointed VP Sales & Customer Service, Americas, for Mersen, attended the NAED Women in Industry Forum and offered to share feedback on the conference with ElectricalTrends readers. “NAED’s Women in Industry Forum, themed […]


David Gordon
Channel Marketing Group
919-488-8635