Distributors Archives

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Mayer Moves Forward

David Gordon Posted On August 8, 2018

The company formerly known as Mayer Electric Supply made a small but subtle move recently and changed its name to Mayer. Along with the name change came an evolved brand and updated logo and mark. For a company that is […]

Customer Segments / Distributors / Growth Strategies / Industrial Market / Industry News / Marketing Groups / More Insights / Sales Channel

National Distributors Report Q2 2018 Results

David Gordon Posted On August 6, 2018

Over the past couple of weeks national chains and groups announced their Q2 performance, shedding insight for others regarding the health of the market. Below are Q2 2018 overviews from AD, Grainger, Anixter, Graybar, Rexel and WESCO. And, it appears, […]

Distributors / Growth Strategies / Manufacturers / Marketing / Marketing Groups / More Insights / Pricing / Profitability / Purchasing

Over a Billion Dollars in Rebate and Marketing Funding to Distributors

David Gordon Posted On July 30, 2018

Every year hundreds of millions of dollars have been invested / spent by manufacturers to solicit preference from distributors. In fact, about 10 years ago we estimated over $500M was spent in rebate funding. (Today we estimate over $1 billion!) […]

Channel Strategies / Distributors / Industrial Market / Industry News / More Insights / Pricing / Profitability

Grainger Keeps Motoring Along; Amazon Business Out of Sight?

David Gordon Posted On July 20, 2018

Grainger shared its 2018 Q2 performance earlier this week and, given their industrial MRO focus, highlighted continued strength in this customer segment. And while they are not focused in the electrical space, they are about a $1B electrical player as […]

Distributors / Growth Strategies / Industry Consolidation / Manufacturers / More Insights

Q2 Electrical Acquisitions … a Busy Quarter

David Gordon Posted On July 18, 2018

Looking back over last quarter there were a number of acquisitions in the electrical / lighting industry. Reasons for the deals can be based upon: A desire for accelerated growth Expansion into geographic markets Desire to leverage infrastructure and/or support […]

Channel Strategies / Customer Segments / Distributors / Industry News / Lighting / Lighting2 / Manufacturers / More Insights / Sales Channel / Supplier / Products

Acuity Delivers? Electrical Distribution Declines?

David Gordon Posted On July 13, 2018

Last week Acuity released its latest quarterly report (covering Q2 2018 time period.) At the headline number the business met the feedback we received from distributors in our Q2 Pulse of Lighting study (or here to purchase the report for $19) and […]

Associations / Distributors / More Insights

NAED 2018 Women in Industry Conference Delivers Record Attendance

David Gordon Posted On July 10, 2018

NAED held its 2018 Women in Industry (WII) conference the last week in June and it was one of the most talked about conference that I have heard about in a while. I received feedback from a number of clients […]

Channel Strategies / Distributors / eBusiness / eMarketing / Marketing / More Insights / Technology

Websites and Your Coffee

David Gordon Posted On June 26, 2018

Recently there have been a number of distributors who have launched upgraded websites with eCommerce capabilities. Reportedly launch times range from 4 to 28 months … and maybe more (Kirby Risk, State Electric, Independent Electric, Fairmont Supply, Turtle & Hughes, […]

Advocacy / Channel Strategies / Distributors / eBusiness / eMarketing / Growth Strategies / Industry News / Manufacturers / Marketing / More Insights / Sales Channel / Technology

ElectricalTrends Sponsors B2B Next Conference – Premier B2B eCommerce Conference

David Gordon Posted On June 20, 2018

ElectricalTrends, a service of Channel Marketing Group, is pleased to announce that we will be a co-sponsor of the B2B Next conference this September in Chicago. This conference is different than many of the eCommerce conferences that are marketed to […]

Associations / Contractors / Customer Segments / Distributors / eBusiness / Industry News / Manufacturers / More Insights / Research Reports / Technology

Disruption Discussed at the 2018 NAED National

David Gordon Posted On May 28, 2018

Upon reflection, the recent 2018 NAED National Meeting seemed to have three themes … disruption, digitalization and a sense that the association is moving from seeking to be inclusive and attracting new members to one focused on supporting “dues paying” […]