The industrial market is driving electrical industry growth and helping many distributors succeed in today’s challenging marketplace. The challenge for these distributors is that their marketplace is changing, requiring them to change to meet tomorrow’s needs. Channel Marketing Group recently […]
Our annual 2010-11 Contractor Insight Research report yielded a number of changing survival tactics and purchasing patterns for electrical contractors. With hard survey results in hand there were over 800 conversations with 309 electrical contracting firms. It may seem like […]
And their concern is essentially that they expect 2011 to be comparable to be 2010. As many in the industry know, those in the industrial space or focused in energy efficiency were relatively more successful in 2010 than commercially-oriented or […]
Want to know what contractors are currently thinking about for 2011? Where they see business growth? What their needs are? How much they expect business to increase or decrease? And we’ve been able to share comparative information vs. 2010 for […]
According to a leading electrical contractor consultant, one of the biggest challenges for contractors is understanding marketing and developing a strategic marketing plan. This represents an opportunity for distributors and manufacturers to become a resource for there customers Based upon […]
Helping contractors grow their business may be the secret weapon to growing your business. Successful companies know that marketing is not a game. It requires planning, creativity and a commitment to execution. In responding to a recent Channel Marketing Group’s […]
The switchgear / distribution equipment market represents between 10-15% of the average electrical distributor’s sales and is an important product category when trying to build contractor and industrial business. Distributors typically identify their business by their distribution line and customers […]
Now that the first half of the year is complete, many management teams are reviewing their numbers and thinking “how does my performance compare?” and “what do I need to do to achieve my 2010 objectives?” Each quarter MDM and […]
Over the past few days we’ve made some enhancements to ElectricalTrends. We’ve Added functionality on the home page so you can see the most recent comments Courtesy of Egret Consulting, we’ve added a number of new career openings on the […]
Interested in what contractors are thinking throughout the country? What market segments do they think will grow? What product applications represent opportunity? What other product categories should distributors carry? This and more is available in our 2010 Contractor Insights Report […]
