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IDEA Delivers at eBiz
David Gordon Posted On September 27, 2019


IDEA’s eBiz conference was held last week in Philadelphia and had a record attendance of almost 200 data management and IT people from distributors, manufacturers and service providers attended seminars, heard the future direction of IDEA and the launch of […]


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What will the Rep of the Future look like?
David Gordon Posted On September 15, 2019


NEMRA needs your help in understanding your needs to answer the question of “what will the rep of the future look like?” There are three key premises for preparing to prosper (some say “survive”) in the future: You need to […]


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Associations  / eBusiness  / Logistics  / More Insights  / Productivity  / Profitability  / Technology
Sneak Peek at the New IDEA Connector Platform
David Gordon Posted On August 14, 2019


IDEA, founded about 25 years ago in a joint venture by NAED and NEMA, with the primary objective of being helping manufacturers and distributors improve product data-driven transactions and processes via development of a central repository of product data, is […]


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Insights from 2019 NAED Adventure
David Gordon Posted On August 14, 2019


Earlier this month NAED held its marketing conference, AdVenture, in Nashville. According to reports, there were 100-110 attendees representing 20-25 manufacturers and 30-35 distributors. The TED Best of the Best awards were also presented, which presumably helps attendance. One of […]


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NAED 2019 Women in Industry Conference – Energizing
David Gordon Posted On July 2, 2019


NAED just concluded one of its most successful conferences and, from social postings, perhaps the most energetic conference the association has been involved with.  Jenny Christensen, Director of Marketing for Distributor Data Solutions (DDS) graciously shares her feedback on the […]


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Associations  / Distributors  / eBusiness  / eMarketing  / Manufacturers  / More Insights  / Productivity  / Profitability  / Technology
THE Electrical Industry Technology Conference: IDEA’s eBiz
David Gordon Posted On June 23, 2019


Serious about utilizing technology in your business? Then you need to be at IDEA’s eBiz. Technology is becoming more and more a critical component of a distributor and manufacturer’s business. Not only is it the software and hardware, it is […]


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Getting More from Networked Lighting Controls
David Gordon Posted On June 18, 2019


This years LightFair featured controls, controls and even more controls. The benefit of these controls is realized when they are networked, however, adoption in this segment has been slow due to concerns relating to complexity, understanding, installation, cybersecurity, energy monitoring, […]


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Antenucci to Collaborate with Channel Marketing Group
David Gordon Posted On June 13, 2019


Steve Antenucci, recently retired vice president and general manager for Hubbell Wiring Systems and recipient of NAED’s 2019 Associate Service Award, will be participating in Channel Marketing Group’s Executive in Residence Program. Steve will be sharing his insights and expertise […]


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Home Depot Orange Coming to Your Customer
David Gordon Posted On June 5, 2019


The color orange signifies joy, happiness and creativity, however, it is also representative of fire and, given that the color is between yellow and red on the color spectrum it is, from a business perspective, between caution (yellow) and “bad” […]


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NAED 2019 National … Optimistic Outlook
David Gordon Posted On May 13, 2019


Last week’s NAED 2019 National Meeting culminated the 2019 NAED meeting season and, according to many, “thankfully”.  While San Francisco is a nice city and may have contributed to some of the attendance, for many, the trek to the West […]


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