Recently we did a project for a manufacturer that was designed to solicit some Voice of the Customer input in preparation for a meeting. Since the meeting was an internal one, they wanted to understand what their staff was thinking. […]
The recent NAED Marketing Summit brought together almost 225 marketing professionals to San Antonio early this month representing about 100 companies in the channel, plus service provider. Channel Marketing Group was proud to be one the sponsors. The conference was […]
While quarterly earnings for many companies are showing a strong Q2, if you are not servicing a data center, business is more challenging. This means that winning requires taking share. And to take share you need to outperform your competition. […]
Resideo, the former Honeywell Homes and ADI Global Distribution business that was spun off as a separate entity in 2018, is a provider of home automation, air temperature and quality and humidity control and security systems, announced 2Q 2025 earnings […]
At the recent NAED Marketing Summit, Atlantic Coast Electric Supply (ACES) was awarded numerous marketing awards. This South Carolina-based, contractor-oriented distributor is a marketing machine … and it is delivering results for customers, manufacturers, and themselves. Most recently they returned […]
Every manufacturer, rep and distributor know that they have satisfied customers. How? Because a core element of their customers continues to do business with them. They question then becomes, do you know how well you are meeting their expectations and […]
Wesco shared their 2025 Q2 performance yesterday and while the sum of the parts was a respectable 7%, the diversity of performance by the divisions highlights why the merger with Anixter was done … because sometimes the divisions grow in […]
Yesterday Rexel shared its 2025 Q2 and semi-annual results which sheds some insights into the state of the US electrical distribution market. Some highlights from their presentation and financial statement, with a focus on the US Globally, first half revenues […]
Growing sales requires considering all channels to market. This is especially tough when you are not one of the top brands in your sector. Bussmann’s Edison Fuses faces this challenge. How to be more accessible. To increase access to distribution, Edison […]
In 1913 Henry Ford utilized a new system of manufacturing for mass production referred to as the assembly line, enabling him to lower costs while significantly increasing production. Although no unions at that time existed in the automotive industry, workers […]
David Gordon
Channel Marketing Group
919-488-8635
