You know that AI has been all the rage for the past few years. It started gaining consumer awareness with the launch of ChatGPT and now is talked about at every conference and leaders ask other leaders “what are you […]
You know that AI has been all the rage for the past few years. It started gaining consumer awareness with the launch of ChatGPT and now is talked about at every conference and leaders ask other leaders “what are you […]
Pricing Strategy in Electrical Distribution: A Veteran’s View The Bottom Line: An industry veteran with 30+ years spanning electrical distribution and contracting argues that hidden “system cost,” opaque rebate structures, and rigid GP% minimums actively cost distributors orders and inhibits […]
The Bottom Line: McAuliffe Sales has completed its leadership transition to Chris Allshouse and is formalizing a vertical market strategy — splitting into dedicated Commercial and Industrial divisions under new VPs Scott Davis and Ken Lee — to deliver deeper […]
The overall lighting market has been “challenged” the past half decade with questionable, if any, sales growth. In fact, Channel Marketing Group’s Pulse of Lighting report, which we’ve conducted for 8 years, rarely has shown growth. Last quarter Acuity CEO […]
For electrical distributors, their largest asset, and greatest differentiator, is their people. While inventory is a large line-item expense, the reality is that you can operate a electrical distributorship with little, if any, inventory if that is your business model. […]
When you have $36+ billion in sales, are private, and have a net profit of at least $1.8 billion, you have money to invest into the business. This is Sonepar. This is the company that has invested much in eCommerce […]
WESCO shared their Q4 2025 and full year 2025 earnings on February 10, reporting strong top line performance, growing revenue $6.1 billion, up 10% and 9% organically, driven by a 30% increase in data center sales to $1.2 billion. For the […]
It has been stated that certain events in US history can be cited as specifically changing our economic environment. Until a few years ago, every example was a war – Revolutionary, Civil, World War II, and Vietnam – until the […]
What do Arlington Industries and Pull Logic have in common? Both are innovators. And innovative companies drive change and are valued. Innovation Drives Acquisition Both companies are known as innovators and, coincidentally, received new “investors” with Arlington being acquired by […]
Channel friction inevitably occurs when money is involved. While the flow of money is always good, administering and reporting on it is where the friction comes about. This gets to the issue of “is the information accurate.” Achieving accuracy requires […]


David Gordon
Channel Marketing Group
919-488-8635