Having spent many years in the electrical industry as a 4th generation rep agency, my grandfather told everyone that my first words as an infant were “thank you, but we choose not to get into lighting.” Things have certainly changed, […]
Last month we conducted our Pulse of Lighting Survey. Over 200 individuals from the electrical distribution channel – electrical distributors, manufacturer reps, lighting agents and manufacturers – participated. Q4 lighting results encouraging While lighting, as a product category, under-performed the […]
Copper is typically one of an electrical distributor’s top three product categories. It can represent 10-25% of a distributor’s sales, based upon their business focus. Over the past year, as all know, the price of copper has increased significantly, contributing […]
The growth of the electric vehicle (EV) market is impacting many sectors of the economy. While it will drive the automotive industry as well as electrical generation, niche market such as lithium processing, battery generation and silicon carbide will also […]
Over the past few weeks three of the industry’s major distributors (Graybar, Rexel and WESCO) either made news and/or shared their Q3 performance which provides some insights into the industry and customer segments. DISC Insights DISC just released their Q3 […]
How are you doing in 2021? Are you on pace to beat the national DISC forecast? The current 2021 forecast is reflective of the current economic optimism and the effects of inflationary prices. Moving into 2022 and beyond, growth will […]
The Q2 Pulse of Lighting results highlighted that electrical distribution channel lighting sales were lagging overall industry performance. The recent Q3 results further emphasis that this product category continues to lag performance, essentially flat with Q2. The question then becomes, […]
Instinctively everyone knows why companies have websites – to generate sales by sharing information. Given this, it then begs the question of why more electrical distributors do not have websites that have product content on them and why are not […]
The number one criteria influencing contractor decision-making today is access to inventory. The supply chain disruptions are the talk of every conversation. No material, no work. Putting the supply chain issues aside, why do contractors select the distributors that they […]
The pulse of the lighting industry is strong. Channel Marketing Group’s recently concluded 2021 Q2 Pulse of Lighting survey, which was promoted earlier this month and attracted over 220 responses, revealed: Each channel audience is seeing the lighting product category […]
