The past quarter has been an interesting time for the rep / lighting agent community with a number of significant changes occurring. The question becomes, “why?” While changes on the lighting side of the business seem to be perpetual and […]
NAED meetings, NEMRA planning, AD and IMARK meetings are coming and now being scheduled. It means it’s time for the 2024 planning process between manufacturers and their representatives to begin! But before the meetings and joint planning, manufacturers develop their […]
Summer is seemingly less busy for acquisitions. During Q2 we had eight distributor acquisitions. Last month Graybar acquired Shepherd Electric and this month started with two independent electrical manufacturer representatives being acquired by a firm owned / backed by a […]
I read a statement that in the history of the United States, there have been 4 events that have most significantly changed the life of our inhabitants: The Revolutionary War, the Civil War, the Vietnam War and COVID. Please consider […]
Recognizing the economic importance of POS to independent electrical manufacturer representatives, both Crescent Electric, a leading national electrical distributor, and Cembre Americas, a manufacturer of cable glands, identification and labeling systems, connectors and more, have endorsed the NEMRA POS Minimum […]
Welcome to New York. That’s the sign on I-90 West as the Massachusetts Turnpike ends and you enter into New York. It’s also the road more electrical distributors and electrical reps will be taking. Many New England distributors and reps […]
Last month ElectricalTrends sponsored a sales coaching training workshop focused on driving sales performance through coaching. We shared “why” this is a critical skill that essentially every distributor and manufacturer rep needs to invest resources (at least thought process and […]
The changes continue! At last month’s NEMRA conference, manufacturers emphasized selling rather than the supply chain issues of the past few years as they pursue growth in 2023. For many, the supply chain has dramatically improved. From conversations with manufacturers, […]
Field level sales management is one of the most challenging roles in the industry, and, in many cases, one of the least effective roles in distributors. Why you ask? Because the people who are placed in these roles typically are: […]
Doesn’t time fly. This weekend we turned the clocks forward which means spring is right around the corner and Q1 is almost done! With the quarter almost up, and seemingly much of the conference season, it’s time for our first Pulse […]
David Gordon
Channel Marketing Group
919-488-8635
