Understanding people is integral to success in business. whether it is serving customers, others within your company or managing people. Providing staff with the training to observe behavioral traits that will enable improved interpersonal skills and communications inevitable generates improved […]
Joint sales calls can be an effective partnering between a “manufacturer” and a distributor to generate demand from specifiers, end-users, and contractors. I put quotes around “manufacturer” as, most frequently, this is the local rep. But mention to a distributor […]
MaxLite, a leading innovator in the LED lighting industry, announces it will relocate its headquarters in the fall to a single office in Montville, New Jersey. The new headquarters will consolidate existing facilities in West Caldwell, New Jersey. Featuring a […]
Talk to anyone in the electrical industry and one of the issues that inevitably come up is how every company is short-staffed. Recruiting staff is a challenge for all. Whether it is from replacing people due to retirement, the need […]
Last month five-year-old Atlantic Coast Electric Supply held its first major customer training event combined with a trade show. At the same time, it recognized key suppliers. The company had over 325 customers turnout for the event and more than […]
I spent 30 minutes recently on the phone with a good friend of mine in the industry. I listed several issues that are just somewhere between causing me concern and driving me crazy. I have preached about education for the […]
I am going to step away from the norm of the type of articles that I usually submit for ElectricalTrends and attempt to call your attention to what I think is a huge opportunity for every electrical distributor and their […]
Located on the same campus as GE Current’s lighting fixture manufacturing plant in Henderson, N.C., the 8,500-sq.-ft. Institute has been fully renovated to include a central teaching auditorium, expanded classrooms, and a collaboration area for networking. Each interior space is […]
LightFair organizers have released a virtual, on-demand library of the conference sessions from LightFair 2021 under the name LightFair Connect. It will launch December 8 offering 27 sessions – with 32 available CEU credits – to continue the return of […]
Recently I was at a meeting of several manufacturer reps and a couple commented that they were recently in meetings with manufacturers who shared some business analytics. They commented “business analytics is a waste.” It was a very “direct” remark […]
David Gordon
Channel Marketing Group
919-488-8635
