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Manufacturers  / Supplier / Products
Rockwell Delivers the Bacon
David Gordon Posted On October 14, 2025


When we think of automation we think of manufacturing. More towards equipment. Typically, your first thought is not food even though food processing is a major market segment. And, within food, the first thought is not bacon … although some […]


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Branding  / Distributors
Atlantic Coast Electric Supply Rebrands Rock Hill in Grand Style
David Gordon Posted On October 14, 2025

Atlantic Coast Electric Supply Rock Hill - Electricaltrends

Atlantic Coast Electric Supply (ACES), the leading South Carolina-headquartered independent electrical distributor, welcomed, and rebranded, its acquisition of Carolina Electrical Supply Co with a grand opening celebration. Atlantic Coast Electric Supply Celebrates the Grand Opening of the Rock Hill Location! […]


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Lighting  / Reps  / Supplier / Products
Halco Joins the Midwest Lighting Team
David Gordon Posted On October 14, 2025

Halco Lighting

Halco Lighting Technologies recently announced its new partnership with Midwest Equipment Co. as its authorized representative for Halco Lighting Technologies® in Iowa, Nebraska, Kansas, and Western Missouri. This partnership marks an exciting new chapter for both organizations, strengthening a shared […]


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Branding  / More Insights  / Reps  / Sales Channel
Is Our Key Advantage Not Being Utilized?
Gene Biben Posted On October 6, 2025

Utilizing the Power of Team Selling - ElectricalTrends

Moments after my last article was published on “throwing strikes in strategy,” I was discussing marketing plans with a distributor to comply with information we had received on their customer’s expectations, and where they might improve. We discussed various issues […]


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Lighting  / Manufacturers  / Supplier / Products
Renova, An MBE Delivering on the Pulse of Lighting
David Gordon Posted On October 6, 2025

Jessica Mularski - Woman Owned Renova

Recently I was reviewing our Q3 Pulse of Lighting Report and there were a few things that jumped out at me. They included: Impact of tariffs (I know, duh!) but some comments about Made in America manufacturers. The most promising […]


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Growth Strategies  / Industry Outlook  / Lighting  / Research Reports
2025 Q3 Pulse of the Lighting Market … Steady
David Gordon Posted On September 29, 2025

Q4 Pulse of Lighting Survey

Over the past couple of weeks, we’ve solicited the industry input into the pulse of the lighting industry in Q3. We had heard, nationally, and on average, that business was challenging, and, for the most part, that’s what the results […]


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Associations  / Industry Consolidation  / Industry Outlook  / Research Reports
Oh Canada … The Size of the Canadian Electrical Market
David Gordon Posted On September 28, 2025

The Canadian Electrical Market - ElectricalTrends

Historically those of us “south of the border” (the Canadian border) estimate that the Canadian electrical market is about 10% of the US market. We’re close. According to the latest Pathfinder report, compiled by Kerrwil Media in partnership with Electro-Federation […]


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Advocacy  / Associations  / Reps  / Research Reports
NEMRA Releases Rep of the Future, Vision 2030 Report
David Gordon Posted On September 25, 2025

Rep of the Future

Last week NEMRA opened registration for its 2026 Annual Conference and over 1300 people have already registered, about 65% of those who will eventually attend (and if you haven’t, better register soon if you want a room at the Marriott!) […]


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Lighting  / Supplier / Products
LSI Outperforms for Quarter in Lighting
Kevin Coleman Posted On September 23, 2025

LSI

LSI Industries, headquartered in Cincinnati, Ohio, reported 4Q 2025 and full year 2025 earnings on August 21.  As one of the few remaining publicly traded lighting companies that report earnings, LSI is a data point for the lighting industry. Lighting […]


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Branding  / Customer Segments  / Lighting  / More Insights
Illuminate at NeoCon, a lighting opportunity?
David Gordon Posted On September 23, 2025

NeoCon The Mart Lighting

Covid did a job on the lighting industry, and we’re still suffering the effects. Aside from the WFH movement that was generated by it and significantly impacted commercial construction, it led to a change in sales and marketing. With so […]


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