Business is running faster. Customers expect information faster and for it to be more accessible. Accuracy is paramount. This is what digital maturity is all about. It’s a different world than it was pre-Covid. As we get further from Covid […]
If we’re to believe, AI is going to solve all our problems! It’s going to manage the sales organization, handle quoting, respond to customer service calls, make product recommendations, manage inventory, recommend and adjust pricing, analyze the business, simplify marketing, […]
One thing you can say about the NFL is that the role of the player (aka “the employee”) is heightened due to the compensation level. The importance of the players (aka “the product”) also enables them to have a voice. […]
If you are talking tech or processes with anyone inevitably the topic quickly turns to AI. There is much going on in this space and it seemingly changes daily. I’ve recently had conversations with some people inquiring what distributors are […]
Over the past few years Schaedler Yesco has undergone significant growth. This ESOP company, which celebrated its 100th anniversary last year, has undergone much growth, and with it the resulting change, over the past few years. It has: Opened new, […]
For years I’ve talked to clients and communicated on ElectricalTrends that eCommerce is not about buying online via a website. That it is about is doing commerce (business) electronically. It’s not a branch (some used the term eBranch and tried […]
Business seemingly is running faster than ever and for much of your staff, this year may have been a grind. Consider: Increasing customer expectations Your expectations have increased Technology implementations, “digital transformation” (aka digital anxiety), AI Hearing about layoffs Concerns […]
Last week Prudence Thompson shared / confirmed, and we’ve reconfirmed a few other ways, that a prominent distributor had a significant layoff … 200 people. And reportedly they are closing some branches. Unfortunately, they are not the only company parting […]
As distributors seek cost-effective ways to improve customer experience, improve productivity and have a cost-effective sales tool, while doing all of these digitally, ElectricalTrends is pleased to welcome our newest partner, Prokeep. Prokeep offers a unique solution to distributors, which […]
Earlier this month Kansas City hosted over 200 people from the electrical industry for the LEAD conference, which I designed to support emerging industry leaders and provide them additional industry insights. A number of Channel Marketing Group clients had staff […]
David Gordon
Channel Marketing Group
919-488-8635
