Last month the recurring theme at the NAED National was disruption. And one of the sessions’ speakers posed the question to consider of “what if?” Earlier this month I presented at a conference of marketing / buying groups. And over […]
As a consultant it helps to have a partner who helps you gain visibility. Over the years I’ve been blessed to develop a relationship with Jim Lucy and Electrical Wholesaling magazine as have written a number of articles for EW. […]
Much has gone on in the lighting segment of the industry since our Q1 Pulse of Lighting Market Survey. We’ve had: LightFair with its new product introductions, focus on controls and IoT and the continued entry of off-shore brands for […]
DiversiTech Corp., a leading manufacturer of installation, repair, and maintenance materials, components and supplies for the HVAC and electrical markets, announced today the appointment of Tom Wooldridge as general manager of the company’s Morris Products business unit. Wooldridge will be […]
NEMRA’s POS reporting initiative received significant distribution support last month when IMARK Group’s board of directors endorsed support for the standards, hence taking a leadership position in the importance of manufacturer reps. The Board motion encourages IMARK members to review […]
eCommerce continues to be a heavily discussed issue within the electrical industry with distributors, in aggregate, investing millions of dollars and manufacturers redesigning sites, investing to build, manage and enhance product content and considering the alternative channels that eCommerce is […]
Satco,a leading lighting manufacturer, is seeking two regional sales managers. One role is for a Southern California regional manager to cover Southern CA, Arizona and New Mexico. The other role is for a Western Canada regional sales manager. Satco goes […]
Upon reflection, the recent 2018 NAED National Meeting seemed to have three themes … disruption, digitalization and a sense that the association is moving from seeking to be inclusive and attracting new members to one focused on supporting “dues paying” […]
Topaz, a manufacturer of electrical fittings, traditional lighting, ballasts, LED fixtures and lamps announced that Greg Griswold has joined the company as their new Regional Sales Director responsible for managing the NY, NJ and PA metro areas. With the greater […]
LightFair, the annual gathering of the lighting industry and one of the few tradeshows in the electrical industry, had many traveling to Chicago last week. While other sources (trade publications) focus on the products that were exhibited, and we understand […]
David Gordon
Channel Marketing Group
919-488-8635
