In today’s market conditions the power of Customer Service is often overlooked. It is a trend that is a sign of the times. Everyone is busy trying to survive or claw back into their market. Many say it’s a time […]
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While interviewing electrical contractors and distributors for our 2010 Contractor Insight Research Report (just released), we came across a few changes in attitude that might be of interest to manufacturers and distributors. Generally speaking most contractors a few years ago […]
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Interested in what contractors are thinking throughout the country? What market segments do they think will grow? What product applications represent opportunity? What other product categories should distributors carry?This, and more, is available in our 2010 Contractor Insights Report which […]
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There have been some recent changes at HD Supply … some announced and some unannounced (yet) that appear may answer the question “What is HD Supply’s future?” As you may know, Home Depot recently wrote down its valuation of HD […]
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Channel Strategies
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Contractors
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Customer Segments
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Growth Strategies
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Industry Consolidation
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Marketing
The Fragmenting of the Industry
People ask “what are we seeing in the market” to correlate it with what they are seeing and to integrate into their planning. And what we are seeing comes down to with challenges (we’re being nice) in the resi market […]
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Maybe … especially if we (the industry, not your specific company) want profitability. You may remember SAP’s marketing theme of a couple of years ago that basically of “The best-run businesses run SAP”. With a multitude of electrical manufacturers turning […]
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Most everyone in the electrical distribution channel understands that residential sales have fallen through the floor or are in the ditch. To understand currently what is happening, Allen Ray Associates started an“Informal” phone survey to 27 distributors (at this […]
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The new ElectricalTrends is now online. We’ve redesigned the site and have added more content. New sections include: Industry Updates, where you can read streaming content about national electrical distribution chains and about leading electrical manufacturers. This page is offered […]
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Over the past month we’ve spoken to a number of manufacturers who have intimated that they are channeling their sales organization to focus their efforts on fewer, more profitable, distributors. These distributors typically are financially strong, larger, more aggressive, marketing-oriented […]
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Over the past few weeks we’ve been hearing of a number of the national chains closing small branches. In some instances these branches were set up to service specific customers, in other instances they are small branches in small towns, […]
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