The past year has been a challenge for many but no more so than for the men and women who are in our military or our first responders. In 2020 NEMRA launched an initiative and made the Gary Sinise Foundation […]
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Associations
According to statistics recently compiled by Emergen Research, the global LiFi market reached an estimated US $213.5 Million in 2020 and is expected to register a CAGR of 70.1% due to increasing demand for high-speed networks worldwide. That said, Light […]
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This summer EiKO is launching its Z10 product offering. I know, what is Z10 other than the sports cars some of us remember (’69 Z10 Camaro or a 2009 BMW Z10, but let’s go with an American muscle car!)? So, […]
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The National Electrical Manufacturers Association (NEMA) has named chemistry and petroleum industry veteran Debra Phillips as its next President and CEO. Kevin Cosgriff, who has held those positions for the past seven years, will retire in December. During his tenure […]
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In only 16 months ETIM North America has gained traction in the electrical industry, helping set the industry on a path to organize product descriptors and attributes in accordance with international standards. ETIM North America’s role is to refine the […]
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As companies “reopen”, travel has resumed for many … and so have industry meetings. Some, like AHTD, maintained their conference schedule (they ran their fall one in Salt Lake City and had a spring meeting in Florida). Others are currently […]
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Brian Ragan, former Vice President Channel Strategy and Business Development for Schneider Electric, has joined NEMRA as its Director of Digital Transformation. According to a press release from NEMRA, ” – The National Electrical Manufacturers Representatives Association (NEMRA) is pleased […]
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Sometimes it takes time for there to be synergy between a rep and a manufacturer. And yes, we’re using a play on words as Synergy Electrical Sales announced that it has become the manufacturer representative for IDEAL Electrical in the […]
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Expectations of Reps Drives Model Options
Have you noticed that with all the manufacturer and distributor mergers & acquisitions, that manufacturers representatives are following a similar strategy? For reference, since last August: There have been at least four major mergers of lighting agencies (most notably in […]
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If you talk to manufacturers and NEMRA reps this month you’d wonder if there was going to be any sales in the industry this month! So many people are involved in web planning meetings. There are more “national sales meetings” […]
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David Gordon
Channel Marketing Group
919-488-8635 Recent Posts
