As mentioned last week, one of the topics of various sessions, and with distributors, was eCommerce and eSales. The companies that are viewed as more progressive, perhaps more profitable and who are positioning for future growth are driving their business […]
The first session of the NAED National was a session titled “Predator or Prey”. The challenge is that session attendees walked away asking “why was it titled that?” Perhaps the answer is in this quote. The “predators” were the panelists […]
Last week’s NAED National, held in Washington DC, was well attended with approximately 700 registered attendees. The seminar sessions, for the most part, were well attended with 125-150 or so attending each of them and, perhaps unplanned, there was a […]
We’d like to take a few moments to welcome our newest advertiser, Unilog. Unilog, as many distributors know, is an ecommerce anda data content management serving distributors and manufacturers in many industries. The company has an affinity for the electrical […]
As you sit around your corporate boardroom and and make decisions that impact growth either via acquisition or generating incremental sales, many don’t give consideration to PRODUCTIVITY (in the back office). Why is that? Well, many assume, albeit incorrectly, that all the […]
Stan and I attended the NAED South-Central, held in Las Vegas, last week. Reportedly 630 or so people were registered, albeit the “feel” of the meeting left one wondering “where are the people” as the general session seemed lightly attended […]
Over the past month, Allen and I have discussed our observations regarding the industry and shared trends we see that we think will impact business for distributors and manufacturers in 2016. We’ve agreed upon 16 sales, marketing, profitability and operations opportunities that we’d […]
Interesting article here from Internet Retailer regarding eCommerce goals for 2016 and written by Forrester Research. With the emergence of many electrical ecommerce initiatives for distributors, much bears watching. The following could be of interest for those invested, investing or considering investing […]
Over the past couple of years there has been a number of initiatives, as well as much time and money invested, into ecommerce. While essentially everyone feels that this is an essential service to offer for longer-term growth (or survival), […]
It’s that time of year when distributors are either beginning, in the midst of or completing their their 2016 marketing plans. Sometimes promotional initiatives are inserted as “generic” with details left for later, sometimes the team has a brainstorm and scopes […]
