POS, defined as “place of sale” rather than “point of sale” to protect distributor customer privacy should be important to every distributor that operates a CDC or an RDC because it may cost you money … if the manufacturer does […]
POS, defined as “place of sale” rather than “point of sale” to protect distributor customer privacy should be important to every distributor that operates a CDC or an RDC because it may cost you money … if the manufacturer does […]
You know that AI has been all the rage for the past few years. It started gaining consumer awareness with the launch of ChatGPT and now is talked about at every conference and leaders ask other leaders “what are you […]
Legrand announced full year 2025 earnings on February 12. As many know, this is a very diversified company specializing in electrical and digital building infrastructures through a range of high value-added products and solutions including lighting, controls, power management and […]
WESCO shared their Q4 2025 and full year 2025 earnings on February 10, reporting strong top line performance, growing revenue $6.1 billion, up 10% and 9% organically, driven by a 30% increase in data center sales to $1.2 billion. For the […]
The distributor acquisition market has been slow this year. Coming into this year, since 2021, the start of COVID, there had been about 130 distributors acquired, or a little more than 30 per year. This year … a few in […]
Earlier this year we conducted contractor research and asked about their eCommerce experience and utilization. The results mimicked what we do in our consumer lives – more usage. In the contractor world they are doing more information searching than ever […]
Years ago, I was on a Manufacturer Rep Advisory Board when the President of this conglomerate proudly boasted that their products could now be as much as 11% of a distributor’s total purchases. and even greater, at selected industrial facilities […]
While the electrical market is the poster-child for the phrase “every market is a local market”, it helps to have a macro frame of reference to guide you in what to look for. In the housing industry, there are two […]
Can you go through a day without hearing the word “datacenter” or “new industrial opportunity / facility?” And then, shortly thereafter you hear about future power needs. A few years ago, we heard how EV’s were going to drive electrification […]
Data centers are perceived as a “huge” market opportunity by almost every manufacturer. Many distributors believe that they should be able to win some business there. Reps are expected to win business there. And yes, there are lots of data […]


David Gordon
Channel Marketing Group
919-488-8635