While quarterly earnings for many companies are showing a strong Q2, if you are not servicing a data center, business is more challenging. This means that winning requires taking share. And to take share you need to outperform your competition. […]
If you know Mark McGready you know he can be “provocative.” When he wrote the below article on AI, I asked for a title. He shared “AI is like sex in High School. Most people are talking about it. A […]
Technology, AI, industry challenges, VC money, and a proven player are coming together with industry knowledge, resources, and skills to bring new capabilities to electrical, plumbing and mechanical distributors. Parspec, in a leader in helping distributors and manufacturer reps / […]
Who would have thought that two letters … two vowels … AI … could simultaneously build excitement about possibilities while also creating concern about the future. AI represents lots of opportunities for businesses and lots of opportunities to “simplify” lives […]
Earlier this week we released the State of eCommerce report which shared how electrical buyers (yes, mostly contractors) are using distributor websites. They are using it for product information and the percentage of purchasing has risen. While they are purchasing […]
ETIM North America is proud to announce the appointment of Jon Duffie, Director of Channel Management at Siemens, to its Board of Directors. With more than three decades of experience in the electrical industry, Duffie brings deep expertise in data […]
How do you motivate contractors to place orders via your website? Make eCommerce easy for them. Just like Amazon found the secret weapon to increase B2C eCommerce sales by closing the last mile so that, as consumers, we knew we […]
Recently I saw information promoted by a company called Mydatafactory as I saw their advertorial targeting the industrial distribution industry. It intrigued me as it spoke to how industrially-oriented companies could compete more effectively versus the large distributors. Essentially, this […]
As all portions of the electrical distribution value chain continue on their journey of digitization, BigCommerce sponsored research to uncover insights from contractors and industrial buyers on their perspectives on eCommerce. The forthcoming white paper (you can reserve your copy […]
Over the past few weeks, I’ve been observing the quarterly reports and other communiques by distributors in a number of industries – Sonepar, Rexel, Watsco, Fastenal, Grainger, Ferguson and similar – and there has been a recurring trend … growth […]
David Gordon
Channel Marketing Group
919-488-8635
