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Customer Segments  / Growth Strategies  / Industry Outlook  / Profitability  / Research Reports
Electrical Distribution is booming, but…
David Gordon Posted On May 2, 2021

Sales Exuberance Rose Colored Glasses

Last month Christian Sokoll from DISC shared an electrical industry forecast that depicted accelerated growth for the industry. We all know about the price increases that are occurring in the industry let alone some of the “why’s” (supply and demand […]


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Channel Strategies  / Growth Strategies  / Manufacturers  / Marketing  / More Insights  / Reps  / Sales Channel
Do Spiffs Work?
Ken Cain Posted On May 2, 2021

Do Spiffs Work

First let’s go to Wikipedia for a definition.  A spiff is slang for an immediate bonus for a sale. Typically, spiffs are paid, either by a manufacturer or employer, directly to a salesperson for selling a specific product. Frequently they […]


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Contractors  / eBusiness  / eCommerce  / Industry Outlook  / More Insights  / Productivity  / Profitability  / Technology
Digitizing Contractor Interaction
David Gordon Posted On April 28, 2021

Contractors Digitize Interactions

Many talk about digitizing the channel and the emerging / present digitalization of the industry and then wonder why eCommerce as a percent of distributor sales is not higher. One major reason is for many distributors their key customer is […]


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Growth Strategies  / Manufacturers  / Supplier / Products
Southwire Invests in Nylon Cable Ties
David Gordon Posted On April 28, 2021

Southwire Nylon Cable Ties

According to an article in the Northwest Florida Daily News, Southwire is making a substantial investment in its November acquisition of American Elite Molding. “By 2025, Southwire Company LLC plans to invest $10 million into its recently acquired manufacturing facility […]


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Channel Strategies  / Contractors  / eBusiness  / Growth Strategies  / Lighting  / Lighting2  / Manufacturers  / Supplier / Products  / Technology
MaxLite Joins Energy Solution Platform Retrolux
David Gordon Posted On April 27, 2021

Retrolux

MaxLite, a leading global manufacturer of energy-efficient lighting solutions, and Retrolux, the fastest-growing lighting project development and implementation software platform, have announced a new partnership that will introduce the MaxLite product portfolio to ESCOs, electrical contractors, and other clients using the […]


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More Insights  / Supplier / Products
Australian Market Mirrors US. Legend Expands to Pursue
David Gordon Posted On April 27, 2021

Legend Corp

The US electrical manufacturer market isn’t the only one consolidating and diversifying. Australia is also and Legend is building. The Australian electrical market is a $7 billion market. Very similar dynamics to the US. Legend Corp is a major player […]


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Growth Strategies  / Industry Consolidation  / Lighting  / More Insights  / Reps  / Sales Channel
Hossley Readies to Expand Again
David Gordon Posted On April 27, 2021

Hossley Lighting & Power Solutions

Hossley Lighting & Power Solutions, recently formed from their merger of Hossley Lighting and Lighting and Power Solutions, is expanding its reach into western Tennessee with a “strategic agreement” with Spectrum Lighting & Controls, serving as a succession plan (future […]


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Channel Strategies  / Marketing  / More Insights  / Profitability
Manufacturer Marketing Support, Does it Exist?
Ken Cain Posted On April 20, 2021

Manufacturer Marketing Funding Gun

The manufacturers do not have as much money as they used to! Really? So many responses to that statement come to my mind. Unfortunately, in today’s politically correct atmosphere I am not at liberty to use most of them, so […]


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Associations  / Industry Consolidation  / Industry Outlook  / Manufacturers  / More Insights  / Reps  / Sales Channel
Expectations of Reps Drives Model Options
Gene Biben Posted On April 18, 2021

Rep Models Future

Have you noticed that with all the manufacturer and distributor mergers & acquisitions, that manufacturers representatives are following a similar strategy? For reference, since last August: There have been at least four major mergers of lighting agencies (most notably in […]


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Growth Strategies  / Industry Outlook  / Research Reports
Fighting the War for Talent
David Gordon Posted On April 15, 2021

Electrical War for Talent

Contrary to reports coming from Washington, there is a war for talent going on in the electrical industry and it is going to get worse. Consider: If you track LinkedIn you’ll see that there have been many in the electrical […]


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