The Ides of March (March 15th) is quickly coming upon us and with it the opportunity to help kids with cancer. As many readers of ElectricalTrends know, this time of year we let you know that Pat Schrager, formerly of […]
The Ides of March (March 15th) is quickly coming upon us and with it the opportunity to help kids with cancer. As many readers of ElectricalTrends know, this time of year we let you know that Pat Schrager, formerly of […]
It was always said that the South Central regional should be in a warm weather location. Unfortunately, while warmer than Chicago, it was colder than what Floridians are used to. This must have been the coldest South-Central I’ve attended … […]
Most distributors are perceived as demand fulfillers, waiting for a customer to generate an order, be it from a contractor or an MRO opportunity. Few have mastered the skill of creating demand while also fulfilling customer needs. Typically these few […]
Virtually all want to grow their company’s profitability. Whether it is a manufacturer, manufactures rep or distributor or the distributor’s customer. In fact I haven’t found anyone that wants the status.But, in today’s market here are two different worlds for […]
A February 3 article in the Wall Street Journal titled “Bright Future in Sales Millennials are Hesitant” shared results from a Harvard Business School U.S. Competitiveness Project that stated that technical sales and sales management jobs are among the hardest […]
I was talking to a couple of distributors this week and the topic of new / potential suppliers and rebates came up in the discussion. Now mind you, I know the value of rebates to distributors as I was the […]
A specialty wiring device manufacturer, which is a division of a larger portfolio, is seeking a Commercial Leader to be responsible for the business. Key competencies and experience requested includes: Leadership Ability to lead and manage both direct reports and […]
Obviously the answer is “big time”. When we think of technology we think of ERP systems, CRM, eCommerce, perhaps mobility, RF for a warehouse and more from a tools perspective. From a “product” viewpoint there is LED, controls as well […]
Almost thirteen years ago I started out on a joint project for IDEA to prove the value of synchronizing product data between the manufacturer and their distributors. The assumption, which was proven correct, was that the electronic flow of matching […]
Last week I attended the NEMRA 2015 Conference in San Diego along with almost 1800 manufacturer reps and manufacturers. It is the largest single event in the electrical industry. A short five years ago it had about 1000 attendees, which […]


David Gordon
Channel Marketing Group
919-488-8635