Last week the NAED Annual was held in Washington DC and, while we’re sure that NAED will announce strong attendance, it seemed like a very quiet event…perhaps because the hotel is a little spreadout, perhaps because many meetings took place […]
Last week the NAED Annual was held in Washington DC and, while we’re sure that NAED will announce strong attendance, it seemed like a very quiet event…perhaps because the hotel is a little spreadout, perhaps because many meetings took place […]
Recently I was listening to an ESPN affiliated radio channel that was broadcasting an NBA game. Consider the demographics of people listening to a basketball game on the radio? And consider who was sponsoring the broadcast? Do the demographics match the […]
Happy Earth Day! Many manufacturers have introduced EV charging stations to the market and most are trying to figure out the most effective sales channel (is it the electrical distributor, Best Buy, Home Depot, appliance stores, garage door installers / […]
You remember the song by Queen … Anyways, more electrical distributor consolidation … another southern California distributor has been acquired by a national chain. What was an independent distribution market in less than a year has been largely converted to […]
As we promised last week, here are pictures of Pat Schrager from St Baldrick’s Day: Pat and his daughter Pat being shaved The new Pat Pat raised over $10,500. Congrats Pat! Email Pat your comments on […]
Over the past year or so Rexel corporate has made 14 acquisitions to drive their growth strategy, thereby consolidating much of the revenue in the electrical distribution industry. These acquisitions have been worldwide – Canada, UK, Belgium, Brazil, India and […]
Sunday is March 18th, the day Pat Schrager from Panduit loses what little hair he has … but in the name of a good cause. Fighting cancer for children. Last month ElectricalTrends highlighted Pat’s efforts to raise $10,000 to support […]
Road Rage In increasing numbers, cities are dealing with the Road Rage problem. So are some distributors. Whether there is an actual accident or people drawing weapons and shooting it out on a freeway, the problem is growing. The problem […]
We just came back from the NAED South-Central in Orlando wanted to share our observations, in no particular order: The lobby seemed to be regularly packed, as was the 1st night reception (the 2nd night seemed to have 1/3rd the […]
We frequently get the questions of “what marketing tools work for distributors?” and “how much do distributors budget (or spend) on marketing?” While we have our opinions, we decided to ask distributors. Earlier this year, Channel Marketing Group surveyed a sampling […]


David Gordon
Channel Marketing Group
919-488-8635