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Author

David Gordon

Gordon is president of Channel Marketing Group. Channel Marketing Group works with manufacturers, distributors, manufacturer reps and technology companies in the electrical industry to help companies accelerate their performance through strategy development, marketing creativity and market research. CMG generates ideas that generate results.




Customer Segments  / Industrial Market  / Industry Outlook  / More Insights
Grainger Chugs Along in Q3
David Gordon Posted On October 24, 2019

Grainger Earnings

Grainger’s Q3 2019 report affirmed a slowdown in the US industrial / institutional MRO market, which Grainger outperformed.  The performance was driven through sales deployment, an increase in product assortment which generates increased sales of wallet and effective marketing.  In […]


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Industrial Market  / Industry Outlook  / Manufacturers  / More Insights
ABB Q3 – “Moving in the Right Direction”
David Gordon Posted On October 24, 2019

ABB Earnings

Yesterday ABB shared its Q3 results.  Being such a large and diverse company, it is difficult to ascertain much to provide electrical industry insights other than an affirmation of a slowdown in the US electrical industry and particularly in the […]


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Distributors  / eCommerce  / Industry Outlook  / More Insights  / Technology
Rexel Barely Delivers Q3 Growth, Talks Digital Vision
David Gordon Posted On October 21, 2019

Rexel Market Update

Last week Rexel shared its Q3 performance, providing a peak into how the electrical distribution market may have performed last quarter. Rexel North America Performance From their press release: North America was up 2.8% but driven by Canada. Overall, sales […]


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Channel Strategies  / Growth Strategies  / Industry Consolidation  / Industry Outlook  / Lighting  / Manufacturers  / More Insights
Signify Acquires Cooper Lighting Solutions
David Gordon Posted On October 17, 2019


The electrical and lighting industries were shocked this week with the announcement that Signify was purchasing the recently renamed Cooper Lighting Solutions from Eaton. The former Eaton Lighting division was scheduled to be spun off from Eaton via an IPO […]


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Distributors  / Industry Consolidation  / Marketing Groups  / More Insights
Winsupply, a Window into an Acquisition Opportunity?
David Gordon Posted On October 10, 2019

Winsupply

Winsupply, a privately-held multi-discipline distributor with revenues of about $3.5 billion with a unique, decentralized branch-ownership structure and a presence in the electrical industry made an interesting announcement recently. Winsupply’s model is unique in the sense that its branches, called […]


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eCommerce  / Growth Strategies  / Industrial Market  / More Insights  / Technology
400% MRO Account Growth?
David Gordon Posted On October 7, 2019


Looking for a growth strategy that supplements your existing technology platform, focuses your salespeople, requires nominal investment and can generate a 400% increase in MRO material sales from industrial or institutional accounts. And if you don’t have a commerce-enabled website, […]


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Growth Strategies  / Industry Consolidation  / Industry Outlook  / Lighting  / More Insights
Acuity Sales Down 12% C&I Down Less. Outlook Weak.
David Gordon Posted On October 4, 2019

Acuity Earnings Call

Earlier this week Acuity released, from a headline viewpoint, horrid Q4 sales performance.  Sales declined almost 12% from prior year.  Much of the decline is attributed to the retail segment, however, sources described Acuity’s distribution business as “flat / low […]


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eCommerce  / eMarketing  / More Insights  / People in the News
Colleen Ehrhardt Joins DDS as Director of Global Sales
David Gordon Posted On October 3, 2019


Colleen Ehrhardt has joined DDS (Distributor Data Solutions) as Director of Global Sales, where she will spearhead efforts to build relationships with DDS’ current and prospective customers in the wholesale distribution industry. DDS is excited to welcome Ehrhardt to its […]


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Distributors  / More Insights  / People in the News
Changes in WESCO Leadership – Nelson Squires
David Gordon Posted On October 3, 2019


According to a WESCO press release, WESCO announced the appointment of Mr. Nelson Squires as its Senior Vice President and Chief Operating Officer effective October 1, 2019. Mr. Squires served as the Company’s Group Vice President and General Manager of WESCO Canada/International/WIS since January 2018 and […]


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Manufacturers  / Marketing  / More Insights  / People in the News
IDEAL Prepares for the Future
David Gordon Posted On October 3, 2019


Some people changes, and National Championship updates, from IDEAL: Doug Sanford promoted to SVP and GM Chairman and CEO Jim James has announced that the Board of Directors for the family-owned company has promoted Doug Sanford to Senior Vice President […]


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