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Over a Billion Dollars in Rebate and Marketing Funding to Distributors
David Gordon Posted On July 30, 2018


Every year hundreds of millions of dollars have been invested / spent by manufacturers to solicit preference from distributors. In fact, about 10 years ago we estimated over $500M was spent in rebate funding. (Today we estimate over $1 billion!) […]


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Distributors  / Growth Strategies  / Industry Consolidation  / Manufacturers  / More Insights
Q2 Electrical Acquisitions … a Busy Quarter
David Gordon Posted On July 18, 2018


Looking back over last quarter there were a number of acquisitions in the electrical / lighting industry.  Reasons for the deals can be based upon: A desire for accelerated growth Expansion into geographic markets Desire to leverage infrastructure and/or support […]


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Channel Strategies  / Customer Segments  / Distributors  / Industry News  / Lighting  / Lighting2  / Manufacturers  / More Insights  / Sales Channel  / Supplier / Products
Acuity Delivers? Electrical Distribution Declines?
David Gordon Posted On July 13, 2018

Market Update

Last week Acuity released its latest quarterly report (covering Q2 2018 time period.) At the headline number the business met the feedback we received from distributors in our Q2 Pulse of Lighting study (or here to purchase the report for $19) and […]


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Channel Strategies  / Industry Consolidation  / Manufacturers  / More Insights
ABB Completes GE Deal … Now Work Begins
David Gordon Posted On July 11, 2018


Last week ABB announced the completion of its acquisition of GE Industrial Solutions.  The division is now part of ABB Electrification and is called ABB EPIS (Electrification Products – Industrial Solutions).  The $2.6 billion deal was announced last September and […]


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ElectricalTrends Sponsors B2B Next Conference – Premier B2B eCommerce Conference
David Gordon Posted On June 20, 2018


ElectricalTrends, a service of Channel Marketing Group, is pleased to announce that we will be a co-sponsor of the B2B Next conference this September in Chicago. This conference is different than many of the eCommerce conferences that are marketed to […]


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IMARK Supports NEMRA POS / POT Initiative
David Gordon Posted On June 6, 2018


NEMRA’s POS reporting initiative received significant distribution support last month when IMARK Group’s board of directors endorsed support for the standards, hence taking a leadership position in the importance of manufacturer reps. The Board motion encourages IMARK members to review […]


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Disruption Discussed at the 2018 NAED National
David Gordon Posted On May 28, 2018


Upon reflection, the recent 2018 NAED National Meeting seemed to have three themes … disruption, digitalization and a sense that the association is moving from seeking to be inclusive and attracting new members to one focused on supporting “dues paying” […]


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Lighting Roundup
David Gordon Posted On May 4, 2018


In honor of LightFair being next week, thought it good timing for a little “Reading Roundup” with a focus on lighting … tidbits we’ve heard and seen that relate to lighting: PoE, power over ethernet, was a topic at the […]


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Manufacturers  / More Insights  / Reps
NEMRA POS Initiative Gains Traction: 5 distributors (3 chains) + 39 Manufacturers
David Gordon Posted On April 24, 2018


POS, defined as point of sale, is a decades old issue for the electrical industry.  There are many reasons why customer-specific sales information isn’t shared between distributors and their manufacturers. While the information is withheld in many cases, a consequence […]


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Channel Strategies  / Growth Strategies  / Industry News  / Manufacturers  / More Insights  / Reps  / Research Reports
Price and Lighting … Changing Competition and Changes for Reps
David Gordon Posted On April 15, 2018


Over the past couple of years two major market forces have been roiling the industry.  These changes create opportunity for some, channel challenges for others.  The areas are price and LEDs.  For years the price elasticity for electrical construction material […]


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