Joint sales calls can be an effective partnering between a “manufacturer” and a distributor to generate demand from specifiers, end-users, and contractors. I put quotes around “manufacturer” as, most frequently, this is the local rep. But mention to a distributor […]
MaxLite, a leading innovator in the LED lighting industry, announces it will relocate its headquarters in the fall to a single office in Montville, New Jersey. The new headquarters will consolidate existing facilities in West Caldwell, New Jersey. Featuring a […]
Talk to anyone in the electrical industry and one of the issues that inevitably come up is how every company is short-staffed. Recruiting staff is a challenge for all. Whether it is from replacing people due to retirement, the need […]
Last month five-year-old Atlantic Coast Electric Supply held its first major customer training event combined with a trade show. At the same time, it recognized key suppliers. The company had over 325 customers turnout for the event and more than […]
I spent 30 minutes recently on the phone with a good friend of mine in the industry. I listed several issues that are just somewhere between causing me concern and driving me crazy. I have preached about education for the […]
I am going to step away from the norm of the type of articles that I usually submit for ElectricalTrends and attempt to call your attention to what I think is a huge opportunity for every electrical distributor and their […]
Located on the same campus as GE Current’s lighting fixture manufacturing plant in Henderson, N.C., the 8,500-sq.-ft. Institute has been fully renovated to include a central teaching auditorium, expanded classrooms, and a collaboration area for networking. Each interior space is […]
LightFair organizers have released a virtual, on-demand library of the conference sessions from LightFair 2021 under the name LightFair Connect. It will launch December 8 offering 27 sessions – with 32 available CEU credits – to continue the return of […]
Recently I was at a meeting of several manufacturer reps and a couple commented that they were recently in meetings with manufacturers who shared some business analytics. They commented “business analytics is a waste.” It was a very “direct” remark […]
Okay, everyone is looking for labor. “Experienced” people are few and far between. If you’re thinking about the longevity of your business you need a pipeline of people. Why not consider those who are being educated in lighting, construction, construction […]
