NEMRA needs your help in understanding your needs to answer the question of “what will the rep of the future look like?” There are three key premises for preparing to prosper (some say “survive”) in the future: You need to […]
IDEA, founded about 25 years ago in a joint venture by NAED and NEMA, with the primary objective of being helping manufacturers and distributors improve product data-driven transactions and processes via development of a central repository of product data, is […]
Earlier this month NAED held its marketing conference, AdVenture, in Nashville. According to reports, there were 100-110 attendees representing 20-25 manufacturers and 30-35 distributors. The TED Best of the Best awards were also presented, which presumably helps attendance. One of […]
NAED just concluded one of its most successful conferences and, from social postings, perhaps the most energetic conference the association has been involved with. Jenny Christensen, Director of Marketing for Distributor Data Solutions (DDS) graciously shares her feedback on the […]
Serious about utilizing technology in your business? Then you need to be at IDEA’s eBiz. Technology is becoming more and more a critical component of a distributor and manufacturer’s business. Not only is it the software and hardware, it is […]
This years LightFair featured controls, controls and even more controls. The benefit of these controls is realized when they are networked, however, adoption in this segment has been slow due to concerns relating to complexity, understanding, installation, cybersecurity, energy monitoring, […]
Steve Antenucci, recently retired vice president and general manager for Hubbell Wiring Systems and recipient of NAED’s 2019 Associate Service Award, will be participating in Channel Marketing Group’s Executive in Residence Program. Steve will be sharing his insights and expertise […]
The color orange signifies joy, happiness and creativity, however, it is also representative of fire and, given that the color is between yellow and red on the color spectrum it is, from a business perspective, between caution (yellow) and “bad” […]
Last week’s NAED 2019 National Meeting culminated the 2019 NAED meeting season and, according to many, “thankfully”. While San Francisco is a nice city and may have contributed to some of the attendance, for many, the trek to the West […]
A few years ago, NEMRA identified that a major issue for its members was ensuring that they were compensated appropriately. While manufacturers endeavored to pay their reps, and typically did according to their contractual agreements, the reality is that the […]
