eBusiness Archives

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Beyond Your Business Reach?

David Gordon Posted On January 5, 2015

Good Business Year, But???? Beyond my reach you say? I’ve (We’ve) had a very good year. I’m not bragging mind you, but my company has had a good year except maybe with LED’s. What do you mean “Beyond Your Reach?” […]

Channel Strategies / Customer Segments / Distributors / eBusiness / eMarketing / Growth Strategies / Industry Consolidation / Industry News / Lighting / Lighting2 / Manufacturers / Marketing / More Insights / People in the News / Research Reports / Sales Channel / Supplier / Products

10 Issues that May Be Keeping You Up at Night

David Gordon Posted On December 18, 2014

This posting is adapted from a recent article in Channel Marketing Group‘s newsletter. The thoughts in italics are added commentary. “As we close out the year we thought we’d share observations from conversations we’ve had with manufacturers and distributors recently. […]

Associations / Distributors / eBusiness / Manufacturers / More Insights / People in the News / Productivity / Profitability / Technology

IDEA Appoints New Leadership … Strongest Yet?

David Gordon Posted On November 25, 2014

IDEA made a leadership move this week and potentially gave the electrical industry a reason to be thankful this Thanksgiving week. The organization, essentially a joint venture between NEMA and NAED, announced an executive leadership team that combines the experience […]

Channel Strategies / Customer Service / Distributors / eBusiness / eMarketing / Growth Strategies / More Insights / Technology

Border States and Reynolds – Customer Service, Omni-Channel or Reacting to Amazon Supply

David Gordon Posted On November 23, 2014

Earlier this month both Border States and Reynolds Electric launched new online sites with robust eCommerce systems. While neither is currently a national distributor, their size, financial resources, access to capital (financial and human) and, in the size of Border States […]

Associations / Distributors / eBusiness / Industry News / Lighting / Lighting2 / Manufacturers / More Insights

NAED 2015 Eastern Observations … 3 Days in Marco Island

David Gordon Posted On November 18, 2014

Last week Stan and I attended the NAED Eastern in Marco Island. While NAED likes to go to nice places, and the Marriott has a very good lobby area for meetings, looking out the window at crystal blue skies and […]

Channel Strategies / Contractors / Customer Segments / Customer Service / eBusiness / Growth Strategies / More Insights / Pricing / Sales Channel

Is Amazon Supply ready for Contractors?

David Gordon Posted On November 2, 2014

In the October issue of Electrical Wholesaling magazine we asked the question of whether Amazon Supply could compete with traditional distributors by using the traditional distributors inventory as a source of supply for MRO type of sales. Some have asked if […]

Associations / Awards / Distributors / eBusiness / eMarketing / Industry News / Lighting / Lighting2 / Manufacturers / Marketing / Marketing Groups / More Insights

AD Affiliates and Suppliers Leave Chicago Inspired

David Gordon Posted On October 16, 2014

Last week over 1000 attendees converged upon Chicago for Affiliated Distributor’s (AD) Electrical Supply Division North American Meeting. Channel Marketing Group attended along with 1042 other individuals. The theme of the conference was “Be Inspired.” Aside from national chain meetings, […]

Distributors / eBusiness / More Insights / Productivity / Technology

Getting what you want in the ERP world

David Gordon Posted On October 15, 2014

Capacity vs Productivity We’ve been running a series of posts that engage you to think about your business much earlier than is customary. Why? Some distributors voice an opinion that they seem to have reached the maximum output of their […]

Channel Strategies / Customer Segments / Customer Service / Distributors / eBusiness / eMarketing / Growth Strategies / Marketing / More Insights / Pricing / Productivity / Profitability / Research Reports / Sales Channel / Supplier / Products / Technology

2015 Planning Part 4 – Internet Sales

David Gordon Posted On September 28, 2014

With some wondering about how Amazon Supply and the Big Boxes might affect their business in 2015, now is a good time to pre-plan how you face your customer online in 2015. Instead of reacting, now is a good time […]