Growth Strategies Archives

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Comments and Insights re LED Suppliers

David Gordon Posted On October 23, 2014

A couple of weeks ago we had a posting that related to Cree’s significant share drop based upon a pre-announcement of “missing” on analyst projections (and not really by a lot to us lay people) and mentioning that the LED […]

Channel Strategies / Customer Segments / Distributors / Growth Strategies / Industry News / Lighting / Lighting2 / Manufacturers / More Insights / Research Reports / Supplier / Products

LEDs … Declining or Growing?

David Gordon Posted On October 2, 2014

Over the past few weeks I’ve been working with clients on their 2015 strategies. As an element we review much data, inquire about what has driven business in 2014 and discuss areas of focus for 2015. We’ve seen a correlation, […]

Channel Strategies / Customer Segments / Customer Service / Distributors / eBusiness / eMarketing / Growth Strategies / Marketing / More Insights / Pricing / Productivity / Profitability / Research Reports / Sales Channel / Supplier / Products / Technology

2015 Planning Part 4 – Internet Sales

David Gordon Posted On September 28, 2014

With some wondering about how Amazon Supply and the Big Boxes might affect their business in 2015, now is a good time to pre-plan how you face your customer online in 2015. Instead of reacting, now is a good time […]

Channel Strategies / Customer Segments / Distributors / Growth Strategies / Industrial Market / Industry News / Manufacturers / More Insights / Profitability / Research Reports

2015 Planning, Part 3, Home Automation, Industrial Outlook, Home Building

David Gordon Posted On September 22, 2014

Welcome to the third installment of “Time to Plan” to help with your 2015 planning and more planning questions to ask your distributors / suppliers.. According to a new survey of the Business Roundtable, CEOs of the largest companies are […]

Channel Strategies / Distributors / eBusiness / eMarketing / Growth Strategies / Industry Consolidation / Industry News / Manufacturers / Marketing / More Insights / Sales Channel

Alibaba – Ringing the Bell to Sell or Starting the Year of eCommerce for Distributors?

David Gordon Posted On September 18, 2014

As I sit writing this post on the eve of one of the largest IPOs ever, Alibaba, I’ve been debating if this post should be about the beginning of the end of distribution to many market segments and hence the […]

Channel Strategies / Customer Segments / Distributors / eBusiness / Growth Strategies / Industry News / Lighting / Lighting2 / Manufacturers / Marketing / More Insights / Training

2015 Planning, Part 2 – Resi, Data Centers, Trends & Questions

David Gordon Posted On September 15, 2014

Welcome to another installment of “Time to Plan” where we’re sharing industry indicators and potential planning questions. Indicators The housing market is showing signs of continued growth, albeit this is marketplace specific. It appears that the higher end of the […]

Branding / Customer Segments / Distributors / Growth Strategies / Lighting / Lighting2 / Manufacturers / Marketing / More Insights / Supplier / Products

LEDs Become Mainstream; Graybar & Grainger Market

David Gordon Posted On September 11, 2014

LEDs, as distributors know, is becoming more and more mainstream. They dominate new projects and are increasingly being requested for retrofits. The energy savings are significant along with other cost savings (i.e. maintenance, HVAC costs, etc). But you especially know something […]

Channel Strategies / Contractors / Customer Segments / Distributors / Growth Strategies / Industrial Market / Industry News / Manufacturers / Marketing / More Insights / Research Reports

2015 Planning – Market Indicators & Planning Questions, Part 1

David Gordon Posted On September 8, 2014

This month begins meeting season. National chains are holding their annual meetings (click here to see the agenda and sponsors for CES’ meeting), marketing groups are holding registration for their meetings and last week we received the invite for the […]

Channel Strategies / Distributors / Growth Strategies / Industry Consolidation / Industry News / Lighting / Lighting2 / Manufacturers / More Insights / Sales Channel / Supplier / Products

The Crowded and Changing World of Lighting

David Gordon Posted On September 1, 2014

Welcome back from your Labor Day weekend. And with the unofficial end of summer brings the meeting and planning season. The time when everyone starts asking what’s your forecast for 2015, and management asks itself, “what are we going to […]

Customer Service / Distributors / eBusiness / eMarketing / Growth Strategies / Industry News / More Insights / Pricing / Productivity / Profitability

Worried About Amazon Supply? Start Planning Now!

David Gordon Posted On August 20, 2014

If you are worried about Amazon Supply, you probably already know something that you’ve been unwilling to admit openly. ….that is your product data base stinks. That is to say, you probably don’t have good images, UPC codes or even […]