If your electrical business relies heavily on home construction, you might want to expand your inventory of outdoor lighting and ceiling fans, according to survey results released by the National Association of Home Builders (NAHB) at this month’s International Builders’ […]
Electrical distributors who do big business with contractors and electricians in new home construction will struggle through another tumultuous year of trying to satisfy record-setting demand while facing down materials shortages. According to recent housing reports, home buyer demand remains […]
The U.S. Department of Energy (DOE) Building Technologies Office (BTO), within the Office of Energy Efficiency and Renewable Energy (EERE), has published the 2022 edition of its report, Solid-State Lighting R&D Opportunities. The report presents the critical opportunities that exist […]
2021 represented the best of times and the worst of times. Companies reported record sales, record sales growth, many had record profits and backlogs grew. And then there were supply chain issues, labor shortages, rising costs of goods and the […]
Having spent many years in the electrical industry as a 4th generation rep agency, my grandfather told everyone that my first words as an infant were “thank you, but we choose not to get into lighting.” Things have certainly changed, […]
The Smart Home category – which includes smart light bulbs – is among the top three areas expected to see continued growth in 2022 and beyond, according to Steve Koenig, VP/Research for the Consumer Technology Association (CTA), which produces the […]
Last month we conducted our Pulse of Lighting Survey. Over 200 individuals from the electrical distribution channel – electrical distributors, manufacturer reps, lighting agents and manufacturers – participated. Q4 lighting results encouraging While lighting, as a product category, under-performed the […]
Q4, and 2021, is quickly coming to an end and with that it’s time for our Q4 Pulse of Lighting survey. Much continued to go on within the industry with manufacturers, distributors, reps and lighting agents sharing: A market that […]
Earlier this week Southwire announced its second acquisition in two weeks. Last week it acquired OBI Partners to support its utility business and, based upon a review of OBI’s website and reviewing the press release, this appears to be a […]
Copper is typically one of an electrical distributor’s top three product categories. It can represent 10-25% of a distributor’s sales, based upon their business focus. Over the past year, as all know, the price of copper has increased significantly, contributing […]
David Gordon
Channel Marketing Group
919-488-8635
