Manufacturers Archives

Channel Strategies / Contractors / Distributors / eBusiness / Lighting / Lighting2 / Manufacturers / Marketing

Ballasts.com Representing 10 Ballast Manufacturers?

David Gordon Posted On September 18, 2013

Earlier today the convergence of the ballast industry and e-commerce hit my inbox. The email read: We wanted to to email you to let you know about Ballasts.com website launch! Ever single ballast on the market, the most competitive pricing, […]

Channel Strategies / Customer Segments / Distributors / eBusiness / eMarketing / Growth Strategies / Industry Consolidation / Industry News / Manufacturers / Marketing / Productivity

11 things we think for 2012

David Gordon Posted On January 9, 2012

In the spirit of welcoming in the New Year, first we wanted to wish you a Happy New year and best wishes for a happy, healthy and prosperous one. Secondly, we recently talked about the coming year and thought we’d take […]

Manufacturers / People in the News

Jack Briody … An Industry Leader

David Gordon Posted On March 12, 2008

Many industry veterans remember Jack Briody. Jack was with Philips until 1991, had a brief stint at MagneTek (now Universal Lighting Technologies), and finished his career at Advance Transformer in 2001. He was the original “energy efficiency” leader and was […]

Channel Strategies / Customer Segments / Growth Strategies / Manufacturers

An Eventful Holiday Season

David Gordon Posted On January 3, 2008

Usually the weeks surrounding the holidays are quiet as everyone tries to catch up on paperwork while at the same time complete (or start) preparations for 2008. This year was different as 6 items of significance occurred. In no particular […]

Customer Segments / Growth Strategies / Manufacturers / Marketing / Research Reports

Heading Into a New Year

David Gordon Posted On December 19, 2007

Twas a few days before Christmas and all appeared to be quiet as the industry headed into the New Year. Not much business was to be had as contractors tried to keep warm. Industry warehouses are full, preparing for sales, […]

Associations / Distributors / Logistics / Manufacturers / People in the News / Productivity / Technology

A General to Lead the Troops

David Gordon Posted On November 29, 2007

Congratulations to U.S. Army Brigadier General Robert Gaylord, the new president of IDEA. An interesting choice… retired military In reviewing his background, one would presume that he is a leader, a good listener and a good communicator having been heavily […]

Channel Strategies / Distributors / Manufacturers / Productivity / Profitability / Purchasing / Reps / Sales Channel

Cerro is Serious About Controlling It’s Destiny

David Gordon Posted On November 25, 2007

Many have heard that Cerro recently changed its sales approach. The company exercised its 30 day right to cancel its rep agreements and is adding a number of people (rumor is five) to handle distributor accounts directly. According to a […]

Branding / Distributors / Growth Strategies / Manufacturers / Supplier / Products

Contract Manufacturers Branching Out

David Gordon Posted On November 6, 2007

In mid-September we wrote about the possibility of contract manufacturers eventually reaching out and creating their own brands / going direct (read the post). Two announcements this week displayed their intent. HTC, a manufacturer of cell phones and other electronics […]

Growth Strategies / Manufacturers / Marketing

Smaller Suppliers Need to Synchronize

David Gordon Posted On November 2, 2007

Much has been said about the need to accelerate the benefits of the IDW. One of the areas most needed is participation by small to medium sized manufacturers. Without them it is difficult for distributors to further drive costs out […]

Industry Consolidation / Lighting / Lighting2 / Manufacturers

ULT Sold … Who’s Next?

David Gordon Posted On October 30, 2007

In case you haven’t heard, Universal Lighting Technologies was recently sold. The announcement, “Littlejohn & Co. has agreed to sell Universal Lighting Technologies Inc. to Matshusita Electric Works Ltd. No financial terms were disclosed. Universal Lighting designs and manufacturers lighting […]