Recently I was flipping through the October issue of ElectroIndustry, NEMA’s publication, and saw this ad for IDEA recognizing their Platinum manufacturers. While this is a recognition program, it recognizes these 28 manufacturers for the quality of their data in […]
As many know, I worked for an electrical industry marketing / buying group years ago and part of my role was membership recruitment … so I’ve “sold” the value-added of a marketing group.But what got me thinking about the topic […]
Yesterday FedEx lowered its 2013 GDP forecast to 1.9%, down from 2.4%. It doesn’t sound like much until you realize that it is a 21% decline! Pretty much a stagnant market. And while this may not correlate directly to your […]
Recently I’ve talked to a number of distributors who only want to talk about their desire (they say “need”) to develop a social marketing initiative and/or an app. The sense is that since others have apps, they need one; since […]
The controls industry has attracted much attention from electrical distributors over the past couple of years – whether it be industrial controls, lighting controls or building controls. Lighting Controls: As many know, Leviton acquired HAI (Home Automation Inc) which many […]
Recently I was with a distributor client preparing to assist in developing their strategic plan. The conversation turned to the role of technology within distribution. For most distributors the technology conversation turns to discussing ERP systems (Eclipse, Infor’s SX) and […]
New Jersey is known for a few things … the crossing of the Delaware, Bruce Springsteen and Griffith Electric, to name a few. The commonality of these three are American initiatives. As we get ready to celebrate July 4th, and […]
Much has been written and discussed about Amazon’s entry into the industrial supplies space through www.amazonsupply.com over the past couple of weeks. While today they don’t have much, if any, electrical offering on www.amazonsupply.com, we’re confident that it isn’t far behind […]
Recently I was listening to an ESPN affiliated radio channel that was broadcasting an NBA game. Consider the demographics of people listening to a basketball game on the radio? And consider who was sponsoring the broadcast? Do the demographics match the […]
In the spirit of welcoming in the New Year, first we wanted to wish you a Happy New year and best wishes for a happy, healthy and prosperous one. Secondly, we recently talked about the coming year and thought we’d take […]
