Atkore is seeking a Marketing Director, to be located at their Harvey, IL location, approximately 20 miles south of downtown Chicago. Atkore is a leading manufacturer of Electrical Products, primarily for the non-residential construction and renovation markets, and Mechanical Products […]
We’re in the midst of meeting and planning season and with it comes the perennial question of “what’s the outlook for 2020?” While no one has a crystal ball, it’s safe to say that many think their ball is “cloudy” […]
Some people changes, and National Championship updates, from IDEAL: Doug Sanford promoted to SVP and GM Chairman and CEO Jim James has announced that the Board of Directors for the family-owned company has promoted Doug Sanford to Senior Vice President […]
IDEA’s eBiz conference was held last week in Philadelphia and had a record attendance of almost 200 data management and IT people from distributors, manufacturers and service providers attended seminars, heard the future direction of IDEA and the launch of […]
Buyer behavior is changing. Convenience is now a differentiator. Customers expect it. It’s the new definition of service. It started in the consumer world and is quickly transitioning to B2B buyer expectations, and it will become distributor reality (and is […]
In the words of Hank Williams, “are you ready for some football?! The season for the most watched sport in America started this weekend with Miami vs Florida and will continue until early February. Whether peewee, high school, college or […]
Earlier this month NAED held its marketing conference, AdVenture, in Nashville. According to reports, there were 100-110 attendees representing 20-25 manufacturers and 30-35 distributors. The TED Best of the Best awards were also presented, which presumably helps attendance. One of […]
Grainger frequently is a good bellwether for the industrial market given their MRO focus on Fortune 500 industrial accounts. Grainger’s performance highlights that the industrial MRO rate of growth decelerated significantly. Q2 Report From their quarterly report and slide presentation: […]
ABB recently launched a new initiative, eFinder, that enables visitors to its website to purchase material online. But they are not disintermediating the channel. Instead they are providing distributors with the opportunity to generate incremental business online. And at the […]
Rarely are the terms “manufacturer rep” and “marketing” referenced together. In reality, their is a synergy between the two. They both relate to communicating and demand creation. Historically manufacturer rep agencies have consisted of salespeople calling on distributors, “buyers” (contractors […]
